Study on the Promoting Role of Animating Zhuang Non-Heritage Folktales in the Ethnic Culture Industry  

作　　者：Danya Liu 

机构地区：[1]School of Design,Guangxi Normal University,Guilin 541006,China

出　　处：《Proceedings of Business and Economic Studies》2024年第3期65-69,共5页商业经济研究（百图）

基　　金：2023 Innovation Project of Guangxi Graduate Education“Innovation Transformation-Integration of Industry and Education-Research on the Integration Path of Zhuang Intangible Cultural Heritage and Master of Arts Course Teaching”(Project number:JGY2023052);2023 Special Project of Guangxi 14th Five-Year Plan for Educational Science“Revitalization of Non-Heritage-Integration of Industry and Education-Research on the Service of Regional Economic Development of Design Professional Innovation and Entrepreneurship Education in Guangxi Colleges and Universities”(Project number:2023ZJY1836)。

摘　　要：This study aims to explore the role of animating Zhuang non-heritage folktales in promoting the national culture industry.Using literature research,case studies,and comparative research methods,the positive impacts are analyzed in depth across four dimensions:cultural value inheritance,market demand,dissemination channels,and industrial innovation.The results show that animating Zhuang non-heritage folktales can help inherit national culture,meet market demand,broaden communication channels,and promote industrial innovation.Finally,this paper proposes corresponding policy suggestions and implementation paths to provide references for the sustainable development of the ethnic culture industry.

关 键 词：Zhuang folktales ANIMATION National culture industry Promotion role 

分 类 号：I29[文学—中国文学]