服务、技术与质量三位一体助力上船院高质量营销  

Service,Technology and Quality Trinity Boosts SDARI’s High-quality Marketing

作　　者：周志勇 ZHOU Zhiyong(Shanghai Merchant Ship Design and Research Institute,Shanghai 201203,China)

机构地区：[1]上海船舶研究设计院,上海201203

出　　处：《船舶设计通讯》2024年第1期6-9,共4页Journal of Ship Design

摘　　要：通过对上海船舶研究设计院营销本质内容的聚焦思考,提出“服务、技术和质量”三位一体的技术服务能力是实现高质量拓展市场的根本依托。展开论述服务、技术和质量等3种能力的内涵,并着重介绍该院在船型研发、水动力和智能船舶等领域的技术发展。Focused on the consideration of the marketing inherent contents of Shanghai Merchant Ship Design and Research Institute(SDARI),it was proposed that the"service,technology and quality"trinity technical service capability is the fundamental basis for SDARI to achieve high-quality marketing.All these three capabilities for service,technology,and quality of SDARI were to be described,and the technologies development in the fields of ship type development,hydrodynamics and intelligent ship were emphasized.

关 键 词：船舶设计市场 三位一体 高质量营销 

分 类 号：F407.474[经济管理—产业经济]