数字媒体艺术设计作品中色彩对观众情感反应的影响  

The Emotional Response of Color in Digital Media Art Design works to the Audience Influence

作　　者：尹泽和 Yin Zehe(Hainan Vocational University of Science and Technology)

机构地区：[1]海南科技职业大学

出　　处：《色彩》2024年第5期49-51,共3页Fashion Color

摘　　要：在数字媒体艺术设计中,色彩作为视觉表达的核心元素,对观众的情感反应具有深远影响。通过分析色彩在数字媒体作品中的运用,可以更好地探讨色彩如何影响观众的情感体验。研究发现,色彩不仅能够营造特定的作品氛围,还能塑造观众对作品的认知,进而引发强烈的情感共鸣,从而加深作者与作品之间的情感联系。因此,在数字媒体艺术设计中,合理运用色彩对于提升作品的艺术价值和观众体验具有重要意义。In digital media art design,color,as the core element of visual expression,has a profound impact on the emotional response of the audience.By analyzing the application of color in digital media works,we can better explore how color affects the audience's emotional experience.Research has found that color can not only create a specific atmosphere in a work,but also shape the audience's perception of the work,thereby triggering strong emotional resonance and deepening the emotional connection between the author and the work.Therefore,in digital media art design,the reasonable use of color is of great significance for enhancing the artistic value of works and audience experience.

关 键 词：数字媒体艺术设计作品 色彩 观众 情感反应 

分 类 号：J505[艺术—艺术设计] TP37[自动化与计算机技术—计算机系统结构]