同群效应如何影响农户生产经营投资行为  

How does Peer Effects Affect Farmers'Productive Investment

作　　者：许玉韫 檀艺佳 刘晓星[2] XU Yuyun;TAN Yijia;LIU Xiaoxing

机构地区：[1]南京林业大学经济管理学院,南京210037 [2]东南大学经济管理学院,南京211189

出　　处：《南京农业大学学报（社会科学版）》2024年第4期160-173,共14页Journal of Nanjing Agricultural University(Social Sciences Edition)

基　　金：国家自然科学基金青年项目“农村数字金融的普惠逻辑和福利效应研究:基于信息和风险的视角”(72103094);国家自然科学基金面上项目“中国农村数字金融的发展机制和效应:基于实验经济的研究”(71973064)。

摘　　要：提高农户生产经营投资水平对促进农村产业兴旺和全面推进乡村振兴具有重要意义。本文基于中国家庭金融调查(CHFS)2015年、2017年和2019年三期面板数据,使用双向固定效应模型考察同群效应如何影响农户生产经营投资行为。研究发现:农户生产经营投资行为存在同群效应,同村居民之间的信息传递和风险分担是同群效应发挥作用的重要机制。进一步分析发现,将农户生产经营投资划分为农业投资和工商业投资,同群效应主要影响农业投资,且地区金融发展水平是同群效应发挥作用的重要条件。不同子群中的分析结果显示,村庄内年轻人的生产经营投资决策具有示范效应,而受教育程度的影响仅表现为组内同群效应。因此,构建高质量的社会网络,完善市场信息传递机制,拓宽农户投融资渠道,以及有针对性地对特定群体普及投融资知识,是提高农户投资意愿和投资水平的有效手段。Improving productive investment of farmers is of great significance to promoting the prosperity of rural industries and comprehensively promoting rural revitalization.Based on the panel data of China Household Finance Survey(CHFS)in 2015,2017 and 2019,this paper uses a two-way fixed effect model to investigate how does the peer effect affects farmers'productive investment.The research found that there is a peer effect in famers'productive investment behavior,and the information transmission and risk sharing among residents in the same village are important mechanisms for the peer effect to play a role.Further analysis finds that when farmers'productive investment is divided into agricultural investment and industrial and commercial investment,the peer effect mainly affects agricultural investment,and the level of regional financial development is an important condition for the peer effect to play a role.The analysis results in different subgroups show that the productive investment decisions of young people in the village have a demonstration effect,and the impact of education level is only a peer effect within the group.Therefore,improving the market information transmission mechanism,improving the agricultural investment risk protection mechanism,developing inclusive finance,broadening the investment and financing channels of farmers,and popularizing investment and financing knowledge for specific groups are effective means to improve farmers'investment willingness and investment level.

关 键 词：农户 生产经营投资 同群效应 信息传递 风险分担 

分 类 号：F304[经济管理—产业经济]