中国式个体化:消费视域下的单身气质与关系样态  

Chinese-style Individualization:The Single Persona and Relationship Patterns from a Consumption Perspective

作　　者：冯琳[1] Feng Lin

机构地区：[1]南开大学社会学院,天津300350

出　　处：《南开学报（哲学社会科学版）》2024年第4期35-46,共12页Nankai Journal:Philosophy,Literature and Social Science Edition

基　　金：中国博士后科学基金项目(2021M691664)。

摘　　要：我国单身浪潮的形成与总体性社会向个体性社会的当代转型息息相关。在个体化浪潮的社会趋势下,“成为单身”是中国式现代化进程所面临的必然结果。通过宏大结构叙事与微观个体视角相结合的方式深度剖析单身现象作为一种生活状态及其关系样态,将有助于从消费视域“一体两面”地理解中国式个体化的独特之处与生成质地。一方面消费个体化成就了单身生活状态的自悦式倾向,另一方面,单身个体在物我关系、后传统亲密关系与社会再生产关系中的自我赋权,形成了消费领域中关系性的“自我主义”,彰显了单身生活状态得以维系的关系样态。The formation of the single wave(individuals who do not seek marriage)in China is closely related to the contemporary transformation from a collectivist society to an individualist society.Under the social trend of individualization,“becoming single”is an inevitable outcome of China’s modernization process.By combining grand structural narratives with micro individual perspectives,a deep analysis of the phenomenon of singleness as a lifestyle and its relationship patterns will help us understand the unique characteristics and formation of Chinese-style individualization from a consumption perspective.While consumer individualization fosters a self-pleasing tendency in the single lifestyle,the self-empowerment of single individuals in relationships with objects,post-traditional intimate relationships,and social reproduction relations forms a relational“individualism”in the realm of consumption,highlighting the relationship patterns that sustain the single lifestyle.

关 键 词：单身气质 消费个体化 自我赋权 

分 类 号：F126[经济管理—世界经济] C913.3[社会学]