农户社会交易网络主要矛盾与对接机制——以小农户对接定向市场为例  

Main Contradictions and the Docking Mechanism in the Social Transaction Networks of Peasant Households——A Case Study of Small Peasant Households’Docking Target Markets

作　　者：谢治菊 黄诗雅 XIE Zhiju;HUANG Shiya

机构地区：[1]广州大学公共管理学院,广东广州510006

出　　处：《北京行政学院学报》2024年第4期28-39,共12页Journal of Beijing administration institute

基　　金：国家社会科学基金重大项目“防止规模性返贫的监测机制和帮扶路径研究”(22&ZD192)。

摘　　要：如何破解“小农户对接大市场”的问题,使小农户能够直接对接有限市场,现有研究仍比较匮乏。以小农户对接定向市场为例,基于巢状市场理论,采用深度访谈与参与式观察的研究方法,以“小农户为何对接市场、对接什么市场、如何对接市场、何以对接市场”的逻辑思路,探讨农户社会交易网络中的主要矛盾与对接机制,分析小农户有效对接定向市场的形成过程和持续条件。研究表明,通过中间载体,特定生产者与特定消费者间接或直接对接,构建了点对点的市场交易关系,使小农户拥有固定对接的“定向市场”,形成特有的社会交易网络,一定程度上可有效解决小农户难以对接市场的困境。同时,在组织机制、动员机制以及监管机制的共同作用下,实现“定向市场”的持续发展,促进小农户对接的市场可持续发展,成功地将小农户的生计资源和社会资本转化成收入,实现稳定且可持续的增收。How to crack the false proposition that“small peasant households dock large markets”and enable small peasant households to directly dock limited markets is still relatively under-researched.Taking small farmers connecting with target markets as an example,this article,based on the nested market theory and em⁃ploying in-depth interviews and the research method of participatory observation,explores main contradictions and the docking mechanism in the social transaction networks of peasant households,and analyzes the forma⁃tion process and sustaining conditions of small peasant households’effectively docking target markets through the logical thinking of“why small peasant households dock markets,which markets they dock,how they dock markets,and by what means they dock markets”.The study shows that through intermediaries,specific produc⁃ers indirectly or directly dock specific consumers,and thus point-to-point market transaction relationships are constructed,which allows small peasant households to have a fixed docking of“target markets”,forms unique social transaction networks,and thus effectively solves the dilemma that small peasant households are difficult to dock markets.Moreover,under the joint action of the organizational mechanism,the mobilization mechanism and the supervision mechanism,the maintenance of“targeted markets”can be realized,markets docked by small peasant households can be developed sustainably,and the livelihood resources of small peasant house⁃holds and social capital of small farmers can be successfully transformed into income,so as to achieve stable and sustainable income growth.The research results can provide new ideas for the livelihood development of small peasant households and rural revitalization.

关 键 词：巢状市场 消费帮扶 小农户 乡村振兴 共同富裕 

分 类 号：D63[政治法律—政治学]