基于层次分析法与形状文法的文山苗绣纹样再生设计与应用  

RESEARCH ON THE REDESIGN OF WENSHAN MIAO EMBROIDERY PATTERNS BASED ON ANALYTIC HIERARCHY PROCESS AND SHAPE GRAMMAR

作　　者：徐迎 夏帆[1] XU YING;XIA FAN

机构地区：[1]浙江理工大学服装学院

出　　处：《设计》2024年第13期59-63,共5页Design

基　　金：国家社科基金重点项目《基于晚清至民国西方人在西南地区调查资料的民族服饰文化研究》(19AMZ009)。

摘　　要：对保护和发展文山苗族刺绣文化,提升文山苗族刺绣文化的产业经济价值,实现文山苗族刺绣纹样在当代语境下的创新。首先,采用文献资料、实地调研等方法,对文山苗族刺绣纹样进行分析;其次采用层次分析法(AHP)来筛选最适合做文创设计的纹样,并运用形状文法提取筛选出来的文山苗绣纹样的基本单元元素,对其进行设计推演,形成创新纹样;最后,将生成的创新纹样应用到合适的文创产品载体上。将文山苗绣纹样应用于当代文创产品设计实践中,形成了一套文山苗绣文创设计方案。基于传统文山苗绣纹样,运用两种设计方法形成纹样创新方案,丰富了文山苗族刺绣纹样的视觉表现形式。将新的纹样创新方案与不同形式的文创产品有机融合,形成具有文山苗族特色的文创产品,进一步扩了大传播文山苗族刺绣文化的媒介和途径,也为其他民族纹样在当代文创领域的设计和发展提供了参考价值。Protect and develop Wenshan Miao embroidery culture,enhance the industrial and economic value of Wenshan Miao embroidery culture,and realize the innovation of Wenshan Miao embroidery patterns in the contemporary context.Firstly,literature,field research and other methods are used to analyze Wenshan Miao embroidery patterns;Secondly,analytic hierarchy process method(AHP)is used to screen the most suitable Wenshan patterns for cultural and creative design,and shape grammar is used to extract the basic unit elements of the screened Wenshan patterns,and design deduction is carried out to form the innovative patterns.Finally,the generated innovative patterns will be applied to suitable carriers of cultural and creative products.Apply Wenshan Miao embroidery patterns in the practice of cultural and creative product design,formed Wenshan Miao embroidery cultural and creative design program.Based on the traditional Wenshan Miao embroidery pattern,using two design methods to form the pattern innovation program,enriches the visual expression of Wenshan Miao embroidery patterns.The new pattern innovation program organically integrates with different forms of cultural and creative products to form the cultural and creative products with the characteristics of the Wenshan Miao,which further expanding the media and ways to disseminate Wenshan Miao embroidery culture,It also provides reference value for the design and development of other ethnic patterns in the contemporary cultural and creative fields.

关 键 词：文山苗族 刺绣纹样 形状文法 层次分析法(AHP) 文创产品 

分 类 号：J522.8[艺术—艺术设计]