数字媒体艺术在服装设计中的运用  

Application of digital media art in the clothing design

作　　者：梁婧 周鑫隆 LIANG Jing;ZHOU Xinlong(Art Institute,Xinjiang Normal University,Urumqi 830000,China;Xinjiang Supply and Marketing Technician College(Xinjiang Supply and Marketing School),Urumqi 830000,China)

机构地区：[1]新疆师范大学美术学院,新疆乌鲁木齐830000 [2]新疆供销技师学院(新疆供销学校),新疆乌鲁木齐830000

出　　处：《印染》2024年第8期98-101,共4页China Dyeing and Finishing

基　　金：教育部产学合作协同育人项目《数字媒体环境下三维短视频创意与创作教学改革研究》(221006460075608);教育部人文社科一般项目《“一带一路”背景下新疆细密画的艺术特征与应用研究》(21YJC760043)。

摘　　要：数字化时代的到来,为数字媒体艺术提供了更宽广的创新发展空间,将其运用于服装设计领域,能够促进服装展示方式的创新,体现服装的极致美感,提升消费者对各类服装的体验感和参与度,拓宽现代服装产业的发展空间,推动服装产业的可持续发展。基于服装设计需求,数字媒体艺术不仅可以为其提供优质设计软件和工具,展示服装的不同细节和立体效果,还可以为设计师提供更丰富的作品推广渠道,吸引更多消费者了解服装设计作品。介绍了数字媒体艺术在服装设计中的应用,探讨了数字媒体艺术与服装设计结合的难题与对策。The arrival of the digital age provides a wider space for innovative development of digital media art.Applying it to the field of clothing design can promote innovation in clothing display methods,reflect the ultimate beauty of clothing,enhance consumers′experience and participation in various types of clothing,broaden the development space of the modern clothing industry,and promote the sustainable development of the clothing industry.Based on the needs of fashion design,digital media art can not only provide high-quality design software and tools to showcase different details and three-dimensional effects of clothing,but also provide designers with richer channels for promoting their works,attracting more consumers to learn about fashion design works.This article introduces the application of digital media art in fashion design,and explores the difficulties and countermeasures of combining digital media art with fashion design.

关 键 词：数字媒体艺术 服装设计言 虚拟设计 服装展示 

分 类 号：TS941.2[轻工技术与工程—服装设计与工程]