大学生社会网络关系对创业意向的影响  

作　　者：雷蕾[1] 王丹丹[1] 

机构地区：[1]华南师范大学,广州510631

出　　处：《高教学刊》2024年第26期61-65,共5页Journal of Higher Education

基　　金：2020年广州市高校创新创业(就业)教育项目“基于高校家庭经济困难学生能力发展的‘课堂+实训’创新创业课程建设研究”(2020KC005)。

摘　　要：为厘清影响大学生创业意向的因素,该研究从社会网络关系的视角出发,挖掘其对创业意向影响的内部作用机制。该研究在社交网络、个体特征和创业意向之间建立一个理论模型,并通过问卷法对615名大学生进行实证调查。结果表明,大学生的短期创业经历对其创业意向具有明显的促进作用,而创业竞赛的参与和获奖情况对大学生的创业意向则并未产生显著影响。个体社会网络对大学生的创业意向有着显著的正向影响。具体而言,社会网络维度中的关系强度、异质性和中心性都对大学生的创业意向产生积极影响,但网络规模会对其创业意向产生消极影响。研究结果对创业意向的提升具有重要的理论意义和实践价值。In order to clarify the factors affecting college students'entrepreneurial intention,this study takes the perspective of social network relationship to explore the internal mechanism of its effect on entrepreneurial intention.This study established a theoretical model between social network,individual characteristics and entrepreneurial intention,and conducted an empirical survey on 615 college students by questionnaire method.The results show that,short-term entrepreneurial experience has a significant effect on entrepreneurial intention,while participation in entrepreneurial competitions and winning awards do not have a significant effect on entrepreneurial intention.Individual social network has a significant positive effect on the entrepreneurial intention of college students.Specifically,relationship strength,heterogeneity and centrality in the social network dimensions have a positive effect on the entrepreneurial intention of college students,but network size has a negative effect on their entrepreneurial intention.The findings have important theoretical significance and practical value for the enhancement of entrepreneurial intention.

关 键 词：大学生 社会网络 创业意向 网络中心性 创业经历 

分 类 号：G640[文化科学—高等教育学]