渐变色在图形设计中的情感表达设计研究  

Research on Emotional Expression Design of Gradient Colors in Graphic Design

作　　者：郑宁 Zheng Ning(School of Design Art&Media,Nanjing University of Science And Technology)

机构地区：[1]南京理工大学设计艺术与传媒学院

出　　处：《色彩》2024年第6期13-15,共3页Fashion Color

摘　　要：本论文旨在研究渐变色的情感表达方式,探讨其在图形设计领域的应用。渐变色能够带来丰富多样的视觉体验,是一种独特的视觉符号。本文通过案例分析对渐变色在图形设计中的作用进行探索,从色彩选择、渐变节奏和视觉层次三个角度总结出渐变色在图形设计中的应用策略,并将策略运用到设计实践之中。The paper aims to study the emotional expression of gradient colors and explore their application in the field of graphic design.Gradient colors,as a unique visual symbol,can bring rich and diverse visual experiences.This article explores the role of gradient colors in graphic design through case analysis,summarizing the application strategies of gradient colors in graphic design from three perspectives:color selection,gradient rhythm,and visual hierarchy.Next applying these strategies to design practice.

关 键 词：渐变色 图形设计 色彩心理学 

分 类 号：J51[艺术—艺术设计]