供应链金融背景下浙江跨境电商生态圈优化研究  

Research on Optimization of Zhejiang Cross-border E-commerce Ecosystem under the Background of Supply Chain Finance

作　　者：胡豪 Hu Hao(Zhejiang Polytechnic University of Mechanical&Electrical Engineering,Hangzhou,Zhejiang 310053)

机构地区：[1]浙江机电职业技术学院,浙江杭州310053

出　　处：《中国商论》2024年第16期39-43,共5页China Journal of Commerce

基　　金：浙江省社科联研究基金项目(2022B21)。

摘　　要：跨境电商生态圈是由跨境电商平台、供应商等主体和相关资源相互依存、彼此协作构成的生态系统。在供应链金融背景下,浙江跨境电商行业紧跟时代步伐,融合时代发展的积极因素,建设跨境电子商务产业园区、跨贸小镇等,打造跨境电商生态圈,推动了跨境电商行业的快速健康发展,并取得了一系列成果。本文以浙江省跨境电商生态圈为研究对象,通过对现有文献和数据的综合分析,探讨供应链金融在跨境电商生态圈中的运作机理、影响因素以及优化策略,旨在为浙江省跨境电商生态圈的可持续发展提供理论支持和实践指导,促进金融与跨境电商的深度融合,推动产业链、价值链、供应链的优化升级,实现经济发展和社会效益的双赢局面。The cross-border e-commerce ecosystem is an ecosystem composed of cross-border e-commerce platforms,suppliers,and related resources that are interdependent and infl uential.In the context of supply chain fi nance,the cross-border e-commerce industry in Zhejiang has kept pace with the times,integrated positive factors of the times,built cross-border e-commerce industrial parks,cross-border trade towns,etc.,created a cross-border e-commerce ecosystem,promoted the rapid and healthy development of the cross-border e-commerce industry,and achieved a series of results.This paper takes the cross-border e-commerce ecosystem in Zhejiang Province as the research object.It explores the operational mechanism,influencing factors,and optimization strategies of supply chain finance in the cross-border e-commerce ecosystem through a comprehensive analysis of existing literature and empirical data.The aim is to provide theoretical support and practical guidance for the sustainable development of the cross-border e-commerce ecosystem in Zhejiang Province,promote the deep integration of fi nance and cross-border e-commerce,optimize and upgrade the industrial chain,value chain,and supply chain,and achieve a win-win situation of economic development and social benefi ts.

关 键 词：供应链金融 跨境电商 生态圈 优化 互联网 

分 类 号：F742[经济管理—国际贸易]