文旅融合背景下禄丰市黑井古镇建设路径  

作　　者：董烁 柳娥 

机构地区：[1]西南林业大学,昆明650224 [2]云南省社会科学院,昆明650224

出　　处：《智慧农业导刊》2024年第19期106-109,共4页JOURNAL OF SMART AGRICULTURE

基　　金：云南省哲学社会科学规划重点项目(ZD201902)。

摘　　要：在文旅深度融合的背景下,特色小镇作为城乡联动的重要接口,其建设具有重要意义。该文选取禄丰市黑井旅游特色小镇作为研究对象,当地拥有丰富的盐文化、民族文化等多种文化资源,具备打造文化旅游特色小镇的优越条件。目前,黑井古镇建设过程中的问题集中在资源优势挖掘深度不足、旅游品牌效应较低、基础设施薄弱和旅游收益辐射面小等方面。通过深入发掘黑井古镇发展特点,制定长远发展规划,以旅游业带动当地的经济和文化发展,助推云南省乡村振兴。Against the backdrop of the deep integration of culture and tourism,the construction of characteristic towns is of great significance as an important interface for urban-rural linkage.This paper selects Heijing Tourism Town in Lufeng City as the research object.The local area is rich in salt culture,ethnic culture and other cultural resources,and has superior conditions to build a cultural tourism town.At present,the problems in the construction of Heijing Ancient Town focus on:insufficient depth of resource advantages,low tourism brand effect,weak infrastructure,and small tourism revenue radiation.By deeply exploring the development characteristics of Heijing Ancient Town,formulating long-term development plans,tourism will drive local economic and cultural development and promote rural revitalization in Yunnan Province.

关 键 词：文旅融合 乡村振兴 黑井古镇 旅游特色小镇 发展路径 

分 类 号：F323[经济管理—产业经济]