Motivations, Mechanisms, and Paths of Business Model Innovation Driven by the Digital Economy  

作　　者：GU Limin ZHANG Xiao 

机构地区：[1]Institute of Regional Modernization,Jiangsu Provincial Academy of Social Sciences,Nanjing 210004,China [2]Business School,Nanjing University,Nanjing 210093,China

出　　处：《Frontiers of Business Research in China》2024年第2期83-94,共12页中国高等学校学术文摘·工商管理研究（英文版）

基　　金：partial result of the Key Project"Enterprise Strategic Management and Digital Transformation in the Post-Pandemic Era"of the National Natural Science Foundation of China(No.72132005).

摘　　要：The digital economy,underpinned by fundamental digital technologies such as artificial intelligence,blockchain,cloud computing,and big data,facilitates business model innovation,thereby enabling firms to achieve distinctive competitive advantages.While the digital economy creates more development opportunities for businesses,it also subjects them to higher levels of competitive threats.Therefore,business model innovation is both a proactive choice to perceive and exploit external opportunities and a reactive adaptation to identify and mitigate external threats.The digital economy drives business model innovation through digital information,internet platforms,digital technologies,and new business models and formats.As such,firms should utilize data resources innovatively to update their value logic,build digital ecosystems based on internet platforms,enhance digital technology integration to enable agile responses,and gain insights into emerging economic formats to promote cross-industry integration and innovation.

关 键 词：digital economy business model innovation digital information internet platform digitaltechnology 

分 类 号：F49[经济管理—产业经济] F12