数字人文视域下黑龙江赫哲族特色纹饰的IP形象设计探究  

Exploration of IP Image Design for Heilongjiang Hezhe Ethnic Patterns in the Context of Digital Humanities

作　　者：徐妍桐 XU Yantong(School of Art and Design,Harbin University,Harbin 150006,China)

机构地区：[1]哈尔滨学院艺术与设计学院,黑龙江哈尔滨150006

出　　处：《西部皮革》2024年第16期134-136,共3页West Leather

基　　金：2023年度黑龙江省艺术科学规划项目青年项目“数字文创赋能黑龙江少数民族文化发展策略研究”(2023C014)。

摘　　要：文章旨在探讨黑龙江赫哲族特色纹饰在数字人文背景下的应用与发展。文章提取了赫哲族服饰的典型纹饰,分析其文化内涵,探究如何将传统纹饰与现代设计理念相结合,创造出具有地域特色和民族特色的IP形象。研究认为,通过深度挖掘赫哲族纹饰背后的文化内涵,并利用现代信息化技术进行创新设计,可以有效推动黑龙江文创产业的高质量创新发展,同时增强文创产品的地域特色和吸引力,促进黑龙江非遗文化的推广和旅游产品的开发。This article aims to explore the application and development of Heilongjiang Hezhe ethnic patterns within the framework of digital humanities.It extracts and analyzes the quintessential patterns of Hezhe attire,examining their cultural significance and investigating how to merge traditional motifs with contemporary design concepts to create IP images that embody regional and ethnic uniqueness.The study contends that by deeply delving into the cultural connotations behind Hezhe patterns and employing modern technological innovations,it is possible to effectively advance the high-quality and innovative development of Heilongjiang's cultural and creative industries.This approach will enhance the regional distinctiveness and appeal of cultural products,while promoting the preservation of Heilongjiang's intangible cultural heritage and facilitating the development of tourism products.

关 键 词：少数民族特色纹饰 赫哲族 黑龙江 文化创意产品 数字IP 

分 类 号：G124[文化科学]