制造业数字赋能的OFDI促进效应:基于数字服务投入的经验证据  

The Promotion Effect of Manufacturing Digital Empowerment on OFDI:Evidence from Digital Service Input

作　　者：康茂楠 王晓颖 刘娟[1] KANG Maonan;WANG Xiaoying;LIU Juan

机构地区：[1]天津财经大学经济学院 [2]中央财经大学国际经济与贸易学院

出　　处：《世界经济研究》2024年第8期106-120,M0004,共16页World Economy Studies

基　　金：国家社会科学基金一般项目“服务业数字生态对低技能劳动力就业的影响机制与适宜性改进政策研究”(项目编号:23BJY244);天津市哲学社会科学规划青年项目“天津市制造业数字化与绿色化协同提升产业链韧性的机理与对策研究”(项目编号:TJYJQN23-002)的资助。

摘　　要：数字赋能企业国际竞争新优势构建是当前企业“走出去”的基本逻辑。文章利用中国时序投入产出数据测度制造业数字服务投入程度,并运用翔实的微观企业投资数据,从数字服务投入视角系统探究了数字赋能情境下制造企业对外直接投资的决定因素及影响机制。研究发现,制造业数字服务投入对企业OFDI决策与规模产生了显著的促进效应,一系列稳健性检验后该结论依然成立;数字服务投入通过价值创造效应、服务型制造效应双重路径提升了企业“走出去”能力。异质性分析表明,数字服务赋能作用在效率寻求型和市场寻求型OFDI、资本与技术密集型企业中更为明显;此外,数字化优势未能拓展企业投资的横向边界(投资广度),但有助于企业纵向边界(投资深度)延伸;数字服务赋能下OFDI呈现出向生产性服务业,尤其是发达国家生产性服务业转移的结构性特征。文章研究为“数实融合”助力企业高水平“走出去”提供了决策依据。The current fundamental logic for the enterprises′internationalization lies in digitally empowering them to construct new international competitive advantages.This paper utilizes Chinese time-series input-output data to measure the extent of digital service input in the manufacturing industry.Employing comprehensive micro-enterprise investment data,it systematically explores the determinants and impact mechanisms of manufacturing enterprises′outward foreign direct investment from the perspective of digital service input.The research reveals that digital service input in manufacturing have a significantly positive effect on multinational investment activities,both on OFDI decisions and on OFDI scales.This conclusion remains valid even after undergoing a series of rigorous tests for robustness and endogeneity.Digital service input enhances enterprises′internationalization capabilities through the dual pathways of value creation and service-oriented manufacturing effects.Heterogeneity analysis demonstrates that the enabling effect of digital services is more pronounced in efficiency-seeking and market-seeking OFDI,as well as in capital and technology intensive enterprises.Additionally,digital advantages fail to broaden the horizontal boundaries(investment breadth)of enterprise investment but contribute to the extension of vertical boundaries(investment depth);under digital service empowerment,OFDI exhibits structural characteristics of transitioning to productive service sectors,particularly in developed countries.This study provides decision-making support for enterprises′high-level international expansion by facilitating the integration of digital and real operations.

关 键 词：数字服务投入 OFDI 价值创造 服务型制造 结构升级 

分 类 号：F424[经济管理—产业经济] F49F125