非物质文化遗产与新媒体交互艺术的融合创新——以湖南涉外经济学院为例  

The Innovative Fusion of Intangible Cultural Heritage Inheritance and New Media Interactive Art-Taking Hunan International Economics University as an Example

作　　者：徐英[1] XU Ying(Hunan International Economics University,Changsha Hunan,410205,China)

机构地区：[1]湖南涉外经济学院,湖南长沙410205

出　　处：《文化创新比较研究》2024年第22期85-89,共5页Comparative Study of Cultural Innovation

基　　金：湖南省教育厅科学研究重点项目“湖南非遗美术在新媒体交互艺术中的创意设计研究”(项目编号:22A0653);湖南省一流本科课程“H5交互设计”(项目编号:777);湖南涉外经济学院课程思政示范课“H5交互设计”(项目编号:202201)。

摘　　要：该文深入研究了非物质文化遗产与交互艺术的融合创新。首先,分析了非物质文化遗产在数字媒体艺术中的各种呈现形式并探讨了其在新时代面临的机遇和挑战。其次,详细分析了数字媒体艺术在文化传承中的角色与作用,包括在传统文化中的融合与创新。此外,该文还探讨了数字媒体艺术专业教学融入非物质文化遗产的方法与策略,以提升学生对中华优秀传统文化的理解与创新能力。通过融合案例研究,揭示了数字媒体艺术为中华优秀传统文化注入新元素、拓展传播途径的积极影响。最后,强调了这种创新对于提升文化传承活力的重要性,并为未来进一步探讨非物质文化遗产与数字媒体艺术的融合提供了新的视角和启示。This paper delves into the innovative fusion of intangible cultural heritage inheritance and interactive art.Firstly,it analyzed the various forms of presentation of intangible cultural heritage in digital media art and discusses the opportunities and challenges it faces in the new era.Secondly,it examines in detail the role and function of digital media art in cultural heritage,including its integration and innovation within traditional culture.Furthermore,this paper explores how digital media art education can integrate intangible cultural heritage,aiming to enhance students'understanding and innovative capabilities in traditional culture.Through integrated case studies,it reveals the positive impact of digital media art on injecting new elements into traditional culture and expanding avenues of dissemination.Lastly,it emphasizes the importance of such innovation in enhancing cultural heritage vitality and provides new perspectives and insights for further exploration of the fusion between intangible cultural heritage and digital media art in the future.

关 键 词：非物质文化遗产 文化创新 数字媒体艺术 新媒体 交互艺术 融合创新 

分 类 号：G642.0[文化科学—高等教育学]