跨区域高校联盟图书馆红色文化阅读推广调研分析  

Research and Analysis of Red Culture Reading Promotion of Incross-regional University Alliance Library

作　　者：祝琳 王焕景 Zhu Lin;Wang Huanjing

机构地区：[1]曲阜师范大学传媒学院,山东日照276827

出　　处：《图书馆工作与研究》2024年第S01期106-114,共9页Library Work and Study

基　　金：国家社会科学基金项目“基于创新学习空间的高校图书馆智慧服务模式研究”(项目编号:19BTQ031)研究成果之一。

摘　　要：文章运用网络调查法和文献调研法分析“三山一坡”高校联盟图书馆红色文化阅读推广现状,发现其开展的红色文化阅读推广存在联盟合作不够紧密、活动主体单一、品牌建设薄弱、主题活动缺乏连续性等问题,提出跨区域高校联盟图书馆红色文化阅读推广优化路径,即强化多主体协同,构建阅读推广合力机制;深挖区域红色文化资源,打造图书馆特色品牌;构建阅读推广体系,增强阅读推广累积效应;技术赋能直播阅读,创新推广传播媒介。The article uses online survey and literature research methods to analyze the current situation of promoting red culture reading in the"Three Mountains and One Slope"university alliance library,finds that its red culture reading promotion has problems such as not tight enough of alliance cooperation,single activity subject,weak brand building,and lack of continuity in themed activities,proposes optimized paths of red culture reading promoting in university alliance library by strengthening multi-party collaboration and building collaborative mechanism for reading promotion;deepening the exploration of regional red culture resources and building distinctive brand of the library;building reading promotion system to enhance the cumulative effect of reading promotion;empowering live reading with technology,innovating promotion and communication media.

关 键 词：“三山一坡”高校联盟 跨区域高校联盟 红色文化 高校图书馆 阅读推广 

分 类 号：G258.6[文化科学—图书馆学] G252.1