基于HSL色谱法的张艺谋电影海报色彩感知研究  

Researchon Color Perception of Zhang Yimou's Film Posters Based on HSL Chromatography

作　　者：郭延龙 张璐[1] GUO Yanlong;ZHANG Lu

机构地区：[1]安徽大学,合肥230601 [2]安徽省社会科学院,合肥230009

出　　处：《上海视觉》2024年第2期87-92,共6页Shanghai Vision

基　　金：安徽大学人才引进科研启动经费项目,项目号:S020318019/001。

摘　　要：色彩是电影视觉艺术吸引受众的重要手段。本文通过对相关文献的整理与归纳,以色彩叙事为主线,选取45幅张艺谋电影的海报。结合色彩感知理论,从色相、饱和度与明度等维度,探究张艺谋电影海报色彩使用的内在机理。利用SPSS软件处理导出色彩数据,得到电影海报色彩分布3D散点图。结合HSL可视化图表,分析比较张艺谋电影海报色彩的本质、中心与离散度,并对张艺谋电影海报系列进行比较分析。以期对现阶段国产电影海报设计应用提供参考价值。Color is an important means of attracting audiences in the visual art of film.Through the collation and induction of relevant literature,this paper focuses on color narrative,selecting 45 film posters of Zhang Yimou and combines the theory of color perception with hue,saturation,and lightness to explore the internal mechanism of color usage in Zhang Yimou's movie posters.Using SPSS software to process and export the color data,the 3D scatterplot of color distribution in movie posters is obtained.The essence,center,and dispersion of color are analyzed and compared with HSL visual chart.Finally,this study makes a comparative analysis of Zhang Yimou's movie poster series.The aim is to offer reference value for domestic film poster design at present.

关 键 词：电影海报 色彩感知 张艺谋 色谱分析法 

分 类 号：J524.3[艺术—艺术设计]