金融促进我国体育产业的发展现状及路径分析  

Analysis of Path of Financial Promotionof Development of China’s Sports Industry

作　　者：杨纪旺 邵继萍 YANG Ji-wang;SHAO Ji-ping(Department of Physical Education,Lanzhou University of Technology,Lanzhou 730050,China;Department of Physical Education,Lanzhou University of Finance and Economics,Lanzhou 730020,China)

机构地区：[1]兰州理工大学体育教学部,甘肃兰州730050 [2]兰州财经大学体育教学部,甘肃兰州730020

出　　处：《兰州文理学院学报（自然科学版）》2024年第5期100-104,共5页Journal of Lanzhou University of Arts and Science(Natural Sciences)

基　　金：国家社会科学基金项目(16BTY043)。

摘　　要：我国体育产业要实现提质增效,需要金融的有力促进.目前金融体系在体育产业中的功能尚未充分发挥.文章从金融促进体育产业投融资规模和具体手段入手,分析了我国金融促进体育产业发展现状以及面临的困境:体育产业立法不完善,为体育企业投融资提供服务的金融中介机构少,体育+金融人才匮乏.针对这些问题和困境提出了发展路径.In order to improve the quality and efficiency of China’s sports industry,strong promotion from finance is needed.However,at present,the utility function of the financial system in the sports industry has not yet been fully exerted.Starting with the scale and concrete means of finance to promote the investment and financing of sports industry,this paper analyzes the current situation and dilemma of finance to promote the development of sports industry in China:imperfect legislation of sports industry,few financial intermediaries to provide services for sports enterprises to invest and finance,and lack of sports+financial talents.To solve these problems and difficulties,the development path is proposed.

关 键 词：金融 体育产业 体育+金融 

分 类 号：G812.0[文化科学—体育学]