农村电商物流共同配送模式研究——以夏邑县为例  

Research on the Common Distribution Mode of Rural E-Commerce Lo gistics——Taking Xiayi County as an Example

作　　者：熊建勇 李一诺 陈典 王立朋 XIONG Jianyong;LI Yinuo;CHEN Dian;WANG Lipeng(School of Business Administration,Liaoning Technical University,Huludao 125105,China)

机构地区：[1]辽宁工程技术大学工商管理学院,辽宁葫芦岛125105

出　　处：《物流科技》2024年第18期23-26,31,共5页Logistics Sci Tech

基　　金：中国物流学会、中国物流与采购联合会研究课题(2023CSLKT3-022);辽宁省葫芦岛社会科学界联合会项目(HLDSKY2023017);辽宁省阜新市社会科学课题(2023Fsllx171)。

摘　　要：近年来,随着社会经济的快速发展,农村经济水平显著提高,农村居民的消费模式也逐步改变,且对网上购物方式的接受程度日益提高。在农村网络基础设施的不断完善、政府政策的大力支持以及企业推行下沉发展策略等多方因素共同作用下,农村电子商务呈现出日益向好的发展态势。然而,农村地区的物流状况并未实现质的飞跃,由于农村地区对物流的需求量较小且居民居住场地较为分散,这就使得相应的物流成本变高,部分物流企业不为农村地区提供服务,因此目前的农村物流服务以及农村现存的配送状态不能满足农村电商在农村的发展需求。文章以夏邑县为例,通过对农村电商共同配送模式的现状进行分析,深入研究了农村物流的共同配送体系存在的问题以及提出了相应的对策,旨在为我国农村地区电商物流配送的进一步发展提供参考,提升农村物流发展水平的同时助力农村电商发展。In recent years,with the rapid development of social economy,the rural economy has made significant improvement,and the consumption pattern of rural residents has gradually changed and the acceptance of online shopping is increasing.With the continuous improvement of rural network infrastructure,the strong support of government policies and the implementation of downstream development strategies by enterprises,rural e-commerce has shown an increasingly favorable development trend.However,the logistics situation in rural areas has not realized a qualitative leap,due to the small demand for logistics in rural areas and the dispersion of residential sites,which makes the corresponding logistics costs become higher,some logistics companies do not provide services for rural areas,so the current rural logistics services and the existing distribution status in rural areas cannot meet the development needs of rural e-commerce in rural areas.This paper takes Xiayi County as an example,analyzes the status quo of rural e-commerce common distribution mode,studies the problems of rural logistics common distribution system and puts forward corresponding countermeasures,aiming to provide reference for the further development of e-commerce logistics distribution in rural areas of China,and to enhance the level of development of rural logistics and boost rural e-commerce development at the same time.

关 键 词：农村物流 共同配送 模式研究 夏邑县 

分 类 号：F326.6[经济管理—产业经济]