城市图书馆新馆空间感知与评价——以“文旅打卡”为视角的混合研究  

Spatial Perception and Evaluation of the New Urban Library:A Hybrid Study from the Perspective of"Cultural and Tourism Check-in"

作　　者：龚蛟腾[1] 洪芳林 乔碧清 Gong Jiaoteng;Hong Fanglin;Qiao Biqing(School of Public Administration,Xiangtan University)

机构地区：[1]湘潭大学公共管理学院,湖南湘潭411105

出　　处：《图书馆》2024年第9期86-95,共10页Library

基　　金：湖南省研究生科研创新项目“城乡新型公共文化空间均衡可及治理研究”(项目编号:CX20230677)的研究成果之一。

摘　　要：中国城市图书馆发展重心正经历着从资源服务到空间场景营建的变化。社会公众对作为文旅打卡地的新馆空间感知评价及其形象生成,拓展了以用户为中心的图书馆绩效与成效集合评价体系。以上海图书馆东馆为例,混合运用词频分析法识别新馆空间实体形象和附生形象,挖掘新馆空间形象体现维度,采用情感分析法分析用户情感倾向以及用户视角的新馆空间建设成效,并使用扎根理论挖掘用户旅游在线评论文本,构建用户视角的城市图书馆新馆空间形象感知模型。研究发现,城市图书馆作为重要的文化和旅游目的地,新馆用户认同水平仍有提升空间,其社会形象仍待建构完善且新馆用户感知仍需不断强化,需要增进新馆建筑的整体设计、凸显新馆场所的价值导向、激发新馆空间的体验氛围和提升新馆场景的文化内涵。The development focus of urban libraries in China is undergoing a change from resource services to spatial scene construction.The public's perception and evaluation of the new library as a"tourism destination"and its image generation have expanded the user-centered evaluation system of library performance and effectiveness.Taking the East Library of Shanghai Library as an example,this paper used a mixture of word frequency analysis to identify the physical image and attached image of the new library,excavated the dimension of the spatial image of the new library,analyzed the user's emotional tendency by using the sentiment analysis method to analyze the construction effect of the new library space from the user's perspective,and used the grounded theory to mine the user's online travel review text,and constructed a spatial image perception model of the new urban library from the user's perspective.As an important cultural and tourism destination,there is still room for improvement in the user identity level of the new library,its social image still needs to be constructed and improved,and the perception of the new library users still needs to be continuously strengthened,so it is necessary to improve the overall design of the new library building,stimulate the experiential atmosphere of the new library space and enhance the cultural connotation of the new library scene.

关 键 词：城市图书馆 新馆空间 形象感知 在线旅游评论 旅游目的地 

分 类 号：G250[文化科学—图书馆学]