触屏时代的操作性图像、具身观看及手势控制——对“刷手机”现象的媒介考古学分析  

Operational Images,Embodied Viewing,and Gesture Control in the Era of Touch Screens:A Media Archaeological Analysis of the Phenomenon of“Browshing a Phone”

作　　者：原百玲 Yuan BaiLing

机构地区：[1]广西师范大学文学院新闻与传播学院

出　　处：《媒介批评》2024年第1期347-363,共17页Media Criticism

摘　　要：自2007年第一代iPhone等标志性设备发布以来,无所不在的触屏界面正在形塑着当下的视觉文化,并形成了以“刷手机”“刷视频”为表征的“触屏观看”。以触屏动作为中介,观看活动成为屏幕—图像/视频—观者的三位一体结构,身体被卷入其中,屏幕图像成为必须被操作的“视觉+”。从媒介考古学的视角言之,这种“触屏观看”是对经典电影观看理论即“窗口模式”的反拨,并与19世纪的手动光学玩具模式形成遥远的呼应,接续了20世纪70年代以来的遥控观看,形成了以具身观看为主题的、非线性的媒介发展线索和叙事逻辑。回到当下的“刷视频”现象,连续的上滑、点击、捏合等手指动作实现图像的一系列变化,成为触屏观看新的视觉动作语汇。在触屏硬件和软件算法的协助下,屏幕正越来越深入地与用户融为一体,形成人机一体的共生关系。Since the release of the first generation of iPhone and other significant devices in 2007,the ubiquitous touchscreen interface is shaping the current visual culture,and forming a“touchscreen viewing”characterized by“playing with mobile phones”and“browshing videos”.With touchscreen as an intermediary,the viewing activity becomes the trinity structure of screen image/video viewer,in which the body is involved and the screen image becomes the“vision+”that must be operated.From the perspective of media archaeology,this kind of“touchscreen viewing”is a backwash to the classical film viewing theory,namely“window mode”,and forms a distant echo with the manual optical toy mode in the 19th century,continuing the remote control viewing since the 1970s,forming a non-linear media development clue and narrative logic with the theme of embodied viewing.Back to the current phenomenon of“browshing video”,continuous finger movements such as sliding up,clicking and pinching realize a series of changes in the image,which becomes a new visual action vocabulary for touchscreen viewing.With the help of touchscreen hardware and software algorithms,the screen is more and more deeply integrated with the user,forming a symbiotic relationship between human and machine.

关 键 词：触摸屏 操作性 具身观看 手势 

分 类 号：G05[文化科学] G206