农村居民消费动力释放效应研究  

On the Release Effect of Rural Residents Consumption Motivation

作　　者：冉希美 王定祥[1] RAN Xi-mei;WANG Ding-xiang(College of Economics and Management,Southwest University,Chongqing 400715,China)

机构地区：[1]西南大学经济管理学院,重庆北碚400715

出　　处：《华南农业大学学报（社会科学版）》2024年第5期63-74,共12页Journal of South China Agricultural University(Social Science Edition)

基　　金：国家社会科学基金项目(21AJY006;21BGL211)。

摘　　要：基于2019年中国家庭金融调查数据,分析农村家庭金融资产变化对农村居民消费动力的释放效应及其作用机制。研究结果表明:农村家庭金融资产积累显著促进了农村居民消费动力释放,一系列稳健性检验佐证了结论的可靠性。机制检验表明,农村家庭金融资产积累通过促进农村创业就业推动了农村居民消费动力释放。进一步分析发现,在消费结构方面,相较于医疗消费和其他消费支出,农村家庭金融资产积累显著促进了食品、衣物、居住、生活、交通和教育方面的消费支出;相较于生存型消费,农村家庭金融资产积累更有利于释放发展型消费动力。在异质性方面,农村家庭金融资产积累对农村居民消费动力的释放效应在东部地区、二线城市中更为明显,农村家庭金融资产积累对户主为女性、高文化水平、高收入水平的家庭消费动力释放作用更强。Based on the 2019 China Household Finance Survey data,this study explores the release effect and mechanism of changes in rural household financial assets on the consumption motivation of rural residents.The research results indicate that the accumulation of financial assets in households significantly promotes the release of consumption motivation among rural residents,and a series of robustness tests support the reliability of the conclusion.Mechanism testing shows that the accumulation of financial assets has promoted the release of consumption motivation by promoting rural entrepreneurship and employment.Further analysis reveals that in terms of consumption structure,compared to medical and other consumption expenditures,the accumulation of financial assets in rural households significantly promotes consumption expenditures on food,clothing,housing,life,transportation,and education;Compared to survival oriented consumption,the accumulation of financial assets is more conducive to unleashing the driving force of development oriented consumption.In terms of heterogeneity,the release effect of rural household financial asset accumulation on the consumption motivation is more pronounced in the eastern region and second tier cities.The release effect is higher in households with female heads,high cultural level,and high income level.

关 键 词：农村家庭金融资产 农村创业就业 农村居民消费 消费动力 

分 类 号：F323.8[经济管理—产业经济] F047.3