基于FAHP/QFD/SWOT的山西“黎侯虎”可拼装体验产品设计  

Design of Shanxi"Lihouhu"Assembled Experience Product Based on FAHP/QFD/SWOT

作　　者：袁菁菁[1] 汤繁稀 YUAN Jingjing;TANG Fanxi(Taiyuan University,Taiyuan 030000,China;Shunde Polytechnic,Guangdong Foshan 528000,China)

机构地区：[1]太原学院,太原030000 [2]顺德职业技术学院,广东佛山528000

出　　处：《包装工程》2024年第20期433-441,452,共10页Packaging Engineering

摘　　要：目的探索一种基于模糊层次分析法(FAHP)和质量功能展开理论(QFD)的产品设计方法,以山西“黎侯虎”非遗民间手工艺为背景,开发非遗体验产品设计。方法通过对“黎侯虎”的发展历程和以文化导向为体验设计的文化背景,建立了FAHP/QFD的研究框架。首先进行消费者需求分析,确定设计准则和指标,然后通过FAHP构建准则层和指标层的判断矩阵以及指标的权重。接着利用QFD方法将消费者需求转化为设计需求,并建立消费者需求-设计要求关系矩阵,根据设计要求构建SWOT分析,以指导设计实践。结论FAHP和QFD的集成方法为“黎侯虎”灯具的设计提供了科学的决策支持,保证了产品的可用性、体验性、文化性。该方法能够有效地将非遗元素融入产品设计中,同时满足现代消费者的使用需求,为非遗文化的传播和应用提供了新的途径。The work aims to explore a product design method based on Fuzzy Analytic Hierarchy Process(FAHP)and Quality Function Deployment(QFD),so as to develop the design of intangible heritage experience product with Shanxi intangible heritage"Lihouhu",the folk handicraft as the background.Through the cultural background of the evolution of"Lihouhu"and culture-oriented experience design,a research framework based on FAHP/QFD was established.Firstly,the consumer demand was analyzed to determine the design criteria and indicators,and then the judgment matrix of criteria layer and indicator layer and the weight of indicators were constructed through FAHP.Subsequently,the QFD method translated consumer demands into design specifications,and a relationship matrix between consumer demands and design requirements was established.According to the design requirements,SWOT analysis was constructed to guide the design practice.The integration of FAHP and QFD provides scientific decision-making support for the design of the"Lihouhu"lamp,ensuring the usability,experience and culture of the product.The method can effectively incorporate intangible heritage elements into product design while meeting modern consumer demands,offering a new path for the dissemination and application of intangible cultural heritage.

关 键 词：山西文化 文创产品 “黎侯虎” 体验设计 FAHP/QFD/SWOT集成模型 

分 类 号：TB472[一般工业技术—工业设计]