武夷山国家公园游憩吸引力生成机制研究  

The Formation Mechanism of Recreational Attraction in Wuyishan National Park

作　　者：吴小霞 郭伟锋 林开淼 陈秋华 WU Xiaoxia;GUO Weifeng;LIN Kaimiao;CHEN Qiuhua(School of Tourism,Wuyi University,Wuyishan 354300;Ecological Civilization Research Center of Fujian Social Science Research Base,Fuzhou 350002,China)

机构地区：[1]武夷学院旅游学院,武夷山354300 [2]福建省社科研究基地生态文明研究中心,福州350002

出　　处：《林业经济问题》2024年第4期438-448,共11页Issues of Forestry Economics

基　　金：国家社会科学基金项目(19XGL010)。

摘　　要：基于符号互动理论研究游憩吸引力生成机制,可以为国家公园游憩研究提供新的视角。以武夷山国家公园为案例研究地,挖掘网络评价文本,运用LDA主题分析法发现武夷山国家公园游憩价值集中在“自然风光”“诗意人文”“休闲惬意”3个方面,从而构成“符号感知”主范畴;再利用扎根理论研究法归纳出“情景交融”“心灵唤醒”“仪式表征”“‘镜中我’观象”4个主范畴,建构了国家公园游憩吸引力的生成机制,有助于提升武夷山国家公园游憩价值,促进旅游业发展。⑴Background——National parks are important places for nature conservation and recreation.Recreation is one of the basic functions of tourism development and utilization in national parks.The attraction of ecological resources is the core element of recreation in national parks.It is of great practical significance to study the formation mechanism of recreational attraction in national parks for the promotion of the value of tourism resources and the development of tourism economy.⑵Methods——Taking Wuyishan National Park as an example,this paper first used Python to scrape the travel reviews of a well-known Online Travel Agency(OTA)platform,and obtained a total of 10194 valid travel reviews.Then,the topic mining method of Latent Dirichlet Allocation(LDA)was used for the topic cluster analysis of the travel reviews of Wuyishan National Park in order to get the perception dimensions of the recreational symbols.Finally,based on the symbolic interaction theory,this paper analyzed the formation mechanism of recreational attraction in Wuyishan National Park by using the grounded theory.⑶Results——First,the tourists symbolic perception of the recreational attraction in Wuyishan National Park is mainly embodied in natural resources,humanistic resources and leisure resources.However,the value demands of“health”,“culture”,“ecology”and“leisure”are still lagging behind in terms of innovation and differentiation,which is not conducive to the sustainable development of recreation in the future.Second,through the theoretical analysis of the data,it can be found that the natural environment of Wuyishan National Park,star-rated hotels and characteristic lodgings,tea culture space,performing arts,gourmet restaurants,etc.constitute a unique recreational experience scene with the local cultural characteristics,creating a flexible and diverse“creative space”for the interpretation of the symbols of recreational attractions.Third,the tourists emotions are positive and optimistic during the formation of

关 键 词：符号互动 游憩吸引力 国家公园 

分 类 号：F592.7[经济管理—旅游管理]