乡村新闻官何以实现数字乡村信息服务可及性?——基于M市案例的研究  

How can Village Information Officers Achieve Accessibility of Information Services in Digital Villages?——Based on the Case Study of M City

作　　者：胡志平[1] 袁凤欣 Hu Zhiping;Yuan Fengxin(School of Government,East China University of Political Science and Law,Shanghai 201620)

机构地区：[1]华东政法大学政府管理学院,上海201620

出　　处：《中国行政管理》2024年第8期139-150,共12页Chinese Public Administration

摘　　要：乡村振兴与数字时代大背景下,数字信息服务是当前理论研究和实践发展的新兴命题,而数字信息服务可及性又亟待探索与解释。本文结合整体性治理理论,构建数字乡村信息服务整体性供给模式的分析框架,基于M市乡村新闻官模式的实践观察,发现乡村新闻官集数字信息服务加工者、监管者、传递者与赋能者于一身,有效实现了数字乡村信息服务的适配性、真实性、可接近性和可负担性,为实现数字乡村信息服务可及性提供了新的路径。研究认为,乡村新闻官能够有效实现数字乡村信息服务可及性在于其遵循服务认同、服务内容、服务效率与服务成本四大逻辑。从乡村新闻官视角审视数字乡村信息服务可及性路径,为推进公共服务可及性提供了地方性知识与探索。Under the background of rural revitalization and digital era,digital information service is an emerging proposition of current theoretical research and practical development,while digital information service accessibility is in urgent need of exploration and explanation.This paper combines the theory of holistic governance to construct an analytical framework for the holistic supply model of digital rural information service.Based on the practical observation of the rural press officer model in M city,it is found that the rural press officer integrates the processor,regulator,transmitter and enabler of digital information service,which effectively realizes the appropriateness,truthfulness,accessibility and affordability of digital rural information service,providing a new path to realize the accessibility of digital rural information service.The study concludes that rural press officers can effectively realize the accessibility of digital rural information services because they follow the four logics of service identity,service content,service efficiency and service cost.Examining the path of digital rural information service accessibility from the perspective of rural press officers provides local knowledge and exploration for the promotion of public service accessibility.

关 键 词：数字乡村 信息服务可及性 乡村新闻官 

分 类 号：D035[政治法律—政治学]