公共图书馆战略管理中的竞争情报分析  

Competitive intelligence analysis in the strategic management of public libraries

作　　者：宁亚龙 NING Yalong(Guangzhou Library,Guangzhou 510623,China)

机构地区：[1]广州图书馆,广东广州510623

出　　处：《江苏科技信息》2024年第19期109-113,共5页Jiangsu Science and Technology Information

摘　　要：文章在对公共图书馆战略管理与竞争情报相关概念及现状陈述的前提下,对公共图书馆战略管理与竞争情报的关系进行了辩证分析,提出了基于竞争情报分析的公共图书馆战略规划组织与实施,为公共图书馆进行战略管理提供了新的视角。战略管理是公共图书馆事业发展的必然选择,公共图书馆战略管理与竞争情报二者密不可分,竞争情报需求贯穿于公共图书馆战略管理的全过程。Based on the description of the relevant concepts and current situation of strategic management and competitive intelligence in public libraries,this article dialectically analyzes the relationship between strategic management and competitive intelligence in public libraries,and proposes a strategic planning organization and implementation for public libraries based on competitive intelligence analysis,providing a new perspective for strategic management in public libraries.Strategic management is an inevitable choice for the development of the public library industry.Strategic management of public libraries is closely related to competitive intelligence,and the demand for competitive intelligence runs through the entire process of strategic management of public libraries.

关 键 词：公共图书馆 战略管理 战略规划 竞争情报 

分 类 号：G251[文化科学—图书馆学]