网络话语权:推动共建“一带一路”高质量发展的着力点  

Network discourse:A key to promote the joint construction of high-quality development of“the Belt and Road”

作　　者：钟思雨 ZHONG Siyu(School of Marxism,Communication University of China,Beijing 100024,China)

机构地区：[1]中国传媒大学马克思主义学院,北京100024

出　　处：《南京邮电大学学报（社会科学版）》2024年第5期57-64,共8页Journal of Nanjing University of Posts and Telecommunications(Social Science Edition)

基　　金：中国博士后科学基金第74批面上资助项目(2023M743276);中国传媒大学马克思主义学院“双一流”学科建设和课程建设项目“人类文明新形态视域下中华文明精神标识研究”(YL2303013)。

摘　　要：网络话语权包括网络核心技术的发展主导权、网络文化传播力、网络空间道义感召力和网络空间规则制定权,其以“情感释疑—汇聚共识—制度保障”为逻辑链条,实现“一带一路”倡议在情感、文化、政策等多层面的互联互通。“一带一路”为网络话语权建设提供了实践平台、话语内容、战略议题和美好图景。应当聚焦网络文化传播力的塑造,完善网络舆论引导工作,优化网络议程设置,加强网络文化交流格局的建设,实现共建“一带一路”国家民众知情意行的统一,以助力“人类命运共同体”的构建。The right of discourse in cyberspace includes the leading power in the development of core technologies in cyberspace,the power to spread cyber culture,the moral appeal of cyberspace,and the power to formulate rules in cyberspace.With the logical chain of“emotional interpretation—consensus gathering—nstitutional protection”,it realizes the interconnection of the“the Belt and Road”initiative at the emotional,cultural,policy and other levels.The“the Belt and Road”has provided a practice platform,discourse content,strategic issues and a beauti-ful prospect for the construction of network discourse power.We should focus on shaping the comm-unication power of online culture,improve the guidance of online public opinion,optimize the setting of network agenda,strengthen the construction of online cultural exchange pattern,and promote the unity of public knowledge and sentiment in countries along the“Belt and Road”to help build a community with a shared future for mankind.

关 键 词：网络话语权 “一带一路” 高质量发展 人类命运共同体 

分 类 号：D820[政治法律—政治学] F125[政治法律—外交学] G206[经济管理—世界经济]