媒介、地理与身体:网红城市短视频影像实践的媒介朝圣研究  

Media,Geography and the Body:A Study of Mediated Pilgrimage in the Short Video Imaging Practices of Internet Celebrity City

作　　者：白龙 BAI Long(School of journalism and Communication,Communication University of China,Nanjing,Nanjing 211172,China)

机构地区：[1]南京传媒学院新闻传播学院,江苏南京211172

出　　处：《编辑之友》2024年第11期52-58,共7页Editorial Friend

基　　金：2023年度江苏省高校哲学社会科学研究一般项目“智能传播时代的媒介哲学思想创新与技术应用伦理风险研究”(2023SJYB0637)。

摘　　要：随着视频化社会的崛起,短视频成为书写城市空间的重要影像叙事与媒介化实践,塑造出独树一帜的网红城市。凭借强大的视觉力量,短视频制造出互动仪式链的媒介凝视,“神游旅行者”憧憬的媒介化旅游,为受众提供了神圣的仪式空间和地理想象的朝觐之地。穿梭于现实世界与媒介世界构建的第三空间,身体的打卡勾连起身体与城市实体的交互关系,所有人共赴一场面向网红城市的象征性朝圣仪式。但短视频也充当了网红城市的视觉诱饵,消费社会的符号欲望与景观圈套加速城市空间的异化,景观仿制的克隆之城威胁以往长期存在的地方感,关于美好想象的媒介朝圣有可能异变成网红城市的消费朝圣。With the popularity of video in society,short videos have become an important image narrative and mediatization practice for writing urban space,shaping unique internet celebrity cities.By virtue of its strong visual power,short video creates a mediated gaze of interactive ritual chains,and the mediatized tourism envisioned by"armchair travelers"provides audiences with sacred ritual spaces and geographically imagined places of pilgrimage.Shuttling between the third space constructed from the real world and the media world,the body's check-in connects the interaction between body and the city entity,and all of us take on a trip of symbolic pilgrimage to the internet celebrity city.However,short videos also act as visual bait for internet celebrity cities,and the symbolic desires as well as landscape traps of the consumer society accelerate the alienation of urban space.In the meanwhile,the cloned city of landscape imitation threatens the sense of place in the long term,and the media pilgrimage of the beautiful imagination may turn into a"consumer pilgrimage"to the internet celebrity city.

关 键 词：短视频 媒介朝圣 具身传播 地方感 网红城市 

分 类 号：G206[文化科学—传播学]