锡林郭勒盟马产业发展现状及策略研究  

Research on the Current Situation and Development Strategies of the Horse Industry in Xilingol League

作　　者：黄进丽[1] 布仁毕力格 Huang Jinli;Burenbilig(Xilingol Vocational College,Xilinhot,Inner Mongolia 026000)

机构地区：[1]锡林郭勒职业学院,内蒙古锡林浩特026000

出　　处：《鹿城学刊》2024年第3期9-12,共4页Journal of Lucheng

基　　金：内蒙古自治区社会科学基金2023年度盟市专项“‘中国马都’品牌下锡林郭勒盟马文化与马产业交融发展现状与对策”(2023M28)研究成果。

摘　　要：从马匹养殖及繁育、马产业协会与合作社、马产品生产与开发、马文化体育旅游业等四个方面梳理总结了锡林郭勒盟马产业发展现状,指出草原生态保护和草场可持续利用、马匹饲养繁育、马产品精深加工、市场化程度、马文化体育赛事与旅游业融合、宣传策略、效果等六个方面存在的问题,从政府层面、企业层面、社会层面三个维度提出了改进建议。This study reviews and summarizes the current state of the horse industry in Xilingol League from four aspects:horse breeding and reproduction,horse industry associations and cooperatives,horse product production and development,and the horse-related cultural,sports,and tourism sectors.It identifies issues in six areas,including grassland ecological protection and sustainable pasture utilization,horse breeding,deep processing of horse products,marketization,the integration of horse culture,sports events,and tourism,as well as promotional strategies and their effectiveness.Recommendations for improvement are proposed from three dimensions:government,enterprise,and society.

关 键 词：锡林郭勒盟 马产业 现状 发展策略 

分 类 号：F326.3[经济管理—产业经济]