NFT市场中平台运营者和内容创作者的演化博弈分析  

Evolutionary game analysis for platform operators and content creators in the NFT market

作　　者：张大儒 刘晨晨 叶同 ZHANG Daru;LIU Chenchen;YE Tong(School of Economics and Management,Anhui Polytechnic University,Wuhu 241000,China)

机构地区：[1]安徽工程大学经济与管理学院,安徽芜湖241000

出　　处：《延边大学学报（自然科学版）》2024年第3期100-104,共5页Journal of Yanbian University（Natural Science Edition）

基　　金：安徽省哲学社会科学项目(AHSKQ2022D065)。

摘　　要：基于演化博弈理论研究了NFT市场中平台运营者和内容创作者之间的策略选择与动态均衡,并构建了一个双方演化博弈模型.研究发现,演化策略选择主要受市场环境影响:当市场环境良好时,平台趋向于合作与内容创作者趋向于高质量创作;恶劣时,可能陷入低效率均衡.研究结果可为NFT市场策略制定提供理论依据.Based on evolutionary game theory,this study delves into the strategic choices and dynamic equilibrium between platform operators and content creators in the Non-Fungible Token(NFT)market.A bilateral evolutionary game model is constructed.The research findings reveal that the choice of evolutionary strategies is heavily influenced by the market environment.When market conditions are favorable,platforms tend towards cooperation,while content creators are inclined towards high-quality creations.Conversely,in adverse market environments,the system may fall into a low-efficiency equilibrium.The conclusions of this study can serve as a theoretical foundation for strategic planning in the NFT market.

关 键 词：NFT 演化博弈 动态系统理论 复制动态方程 

分 类 号：O175[理学—数学]