基于Python的中国典籍海外读者接受度研究——以《易经》英译本为例  

A Study on the Reception of Overseas Readers of YI Jing:Data Analysis with Python

作　　者：谢志明 XIE Zhiming(Jingdezhen University,Jingdezhen 333400,Jiangxi,China)

机构地区：[1]景德镇学院外国语学院,江西景德镇333400

出　　处：《景德镇学院学报》2024年第5期42-49,共8页Journal of JingDeZhen University

基　　金：江西省社会科学规划项目(24YY22D)。

摘　　要：通过运用Python数据处理技术,本文采集了美国亚马逊和好读网平台里《易经》英译本Top 10的读者评论数据,分析并呈现了读者对它们的星级评价、情感取向、评论数量、主题词云图和影响力指数等接受度数据;同时还对读者评论文本进行质性研究,探究其阅读体会所产生的情感态度、思想价值认同、译本质量和词语审美取向的读者取舍状态,以期从以上分析中获得中华典籍外译翻译方向和传播定位的些许启发。By employing Python data processing technology,this paper collects the readers'review data of Top 10 English versions of YI Jing on Amazon and Goodreads platforms in the United States,then analyzes and presents the acceptance status of readers on the star rating,emotional orientation,number of comments,subject words cloud and likes index.At the same time,it also conducts a qualitative study on the readers'comments on the content text,and explores the readers'choice of the emotional attitude,ideological value identity,translation quality and word aesthetic orientation generated by his reading experience,aiming to provide reference for the translation direction and publicity orientation for Chinese classics translation.

关 键 词：《易经》 海外传播 读者评论 PYTHON 

分 类 号：H315.9[语言文字—英语]