“电子商务概论”课程思政教学改革实践探索  

Exploration of Teaching Reform Practices in Ideological and Political Education in the Course of“Introduction to E-commerce”

作　　者：尹志洪[1] YIN Zhi-hong(Wuhan Business University,Wuhan,Hubei,430056,China)

机构地区：[1]武汉商学院,湖北武汉430056

出　　处：《武汉商学院学报》2024年第4期88-92,共5页Journal of Wuhan Business University

基　　金：教育部产学合作协同育人项目《高校开展专业课课程思政的研究与实践》(项目编号:220906642275501)。

摘　　要：“电子商务概论”作为经济管理类专业的专业基础课,覆盖学生范围广,内容也涵盖诸多经济社会热点问题,在教学过程中恰当开展思政教育,是“为党育人、为国育才”,实现立德树人目标的必然要求。本文从“电子商务概论”课程思政的必要性出发,基于社会主义核心价值观,对“电子商务概论”课程思政教学的内容进行了设计,并就其实施路径进行了探讨,期望构建并努力实现“知识传授-价值引领”双目标协同育人模式,对于培养合格的新时代大学生具有重要的现实意义。As a foundational course for economic management majors,“Introduction to E-commerce”has a wide range of student enrollment and covers many pressing economic and social issues.Integrating ideological and political education into the teaching process is a necessary requirement for educating students for the Party and the country,and for achieving the goal of fostering morality and talent.This study discusses the necessity of ideological and political education in the“Introduction to E-commerce”course,designs the teaching content based on the core socialist values,and explores implementation pathways.The aim is to construct and strive for a dual-target collaborative education model of“knowledge imparting and value guiding,”which holds significant practical importance for cultivating qualified university students in the new era.

关 键 词：课程思政 社会主义核心价值观 教学改革 

分 类 号：F713.36-4[经济管理—产业经济] G641[文化科学—高等教育学]