数字经济赋能农产品流通业态创新路径研究——以大庆为例  

Innovation Path of Agricultural Products Circulation Mode enabled by Digital Economy:a Case Study of Daqing

作　　者：周丹[1] 孙伟仁[1] 杨晓玉[1] ZHOU Dan;SUN Weiren;YANG Xiaoyu

机构地区：[1]大庆师范学院,黑龙江大庆163712

出　　处：《商业经济》2024年第12期9-11,69,共4页Business & Economy

基　　金：国家社会科学基金一般资助项目:数字化赋能农产品供应链韧性提升的动力机制与路径创新研究(23BJY195);黑龙江省社会科学院项目:数字经济驱动大庆农产品流通产业转型升级的机制及路径研究(2023-FY-Z05)。

摘　　要：数字经济时代,需要借助移动互联网、大数据、云计算、人工智能等新一代信息技术,赋能农产品流通领域。通过对大庆市农产品流通产业现状及问题分析,提出以专业化开展错位竞争、以数字化提高运营效率、以融合化促进业态创新,促进农产品流通业态创新,加快推进农产品流通产业高质量发展。In the era of digital economy,it is necessary to use mobile Internet,big data,cloud computing,artificial intelligence and other new generation information technologies to empower the circulation of agricultural products.Based on the analysis of the current situation and problems of agricultural product circulation industry in Daqing,it is proposed to carry out dislocation competition by specialization,improve operation efficiency by digitization,promote format innovation by integration,promote format innovation of agricultural product circulation,and accelerate the high-quality development of agricultural product circulation industry.

关 键 词：农产品流通 业态创新 数字化赋能 

分 类 号：F620[经济管理—产业经济]