基于S-O-R框架的学科服务平台用户持续使用意愿影响因素研究——以FULink为例  

Research on the Influencing Factors of Users’Willingness to Continuously Use Discipline Service Platform Based on S-O-R Framework:Case Study of FULink

作　　者：程涵 陈慧琪 刘敏榕[1] Cheng Han;Chen Huiqi;Liu Minrong(Library of Fuzhou University,Fuzhou Fujian 350108)

机构地区：[1]福州大学图书馆,福建福州350108

出　　处：《情报探索》2024年第12期105-114,共10页Information Research

摘　　要：[目的/意义]探究学科服务平台用户持续使用意愿影响因素,并结合用户群组分析进行用户画像,进而为平台更精准化、差异化的服务提供决策依据。[方法/过程]采用问卷调查法收集数据,使用SPSS 26.0对数据进行信效度检验,并使用结构方程模型方法,借助AMOS 23.0进一步对数据进行处理分析。[结果/结论]信息过载、隐私担忧显著正向影响使用倦怠,进而显著负向影响用户对学科服务平台的持续使用意愿。资源推荐、信息质量和互动性显著正向影响心流体验,进而正向影响用户对学科服务平台的持续使用意愿。功能过载对使用倦怠的影响不显著,感知成本直接负向影响用户持续使用意愿,据此提出提升FULink学科服务平台用户持续使用意愿的建议。[Purpose/significance]This paper aims to explore the factors influencing the users’willingness to continuously use the discipline service platform,and combine the user group analysis with user profiling,so as to provide decision-making basis for the platform’s more precise and differentiated services.[Method/process]The data was collected with questionnaire method and the data was tested for reliability by SPSS 26.0 and further processed and analyzed with the help of AMOS 23.0 by Structural Equation Modeling(SEM).[Result/conclusion]Information overload and privacy concerns significantly and positively affect usage burnout,which in turn significantly and negatively affects users’willingness to continuously use the discipline service platform.Resource recommendation,information quality and interactivity significantly and positively affect the flow experience,which in turn positively affects users’willingness to continuously use the discipline service platform.Functional overload does not significantly affect usage burnout,and perceived cost directly and negatively affects users’willingness to continuously use the discipline service platform.Based on this,this paper puts forward some suggestions in improving users’willingness to continuously use the FULink discipline service platform.

关 键 词：学科服务平台 S-O-R模型 FULink 持续使用意愿 

分 类 号：G250[文化科学—图书馆学]