数字经济下云物流资源配置方法研究——考虑公平关切及契约协调  

Research on Cloud Logistics Resource Allocation Methods in Digital Economy-Considering Fairness Concerns and Contractual Coordination

作　　者：王维维 刘小红 张人龙 WANG Weiwei;LIU Xiaohong;ZHANG Renlong(School of Management,Guizhou University,Guiyang 550025,China;Digital Transformation and Governance Collaborative Innovation Lab,Guizhou University,Guiyang 550025,China)

机构地区：[1]贵州大学管理学院,贵阳550025 [2]贵州大学数字化转型与治理协同创新实验室,贵阳550025

出　　处：《科技与经济》2024年第6期1-5,共5页Science & Technology and Economy

基　　金：贵州省省级科技计划项目——“数据驱动下基于深度计算的智慧云物流资源配置方法及其应用研究”(项目编号:黔科合基础-ZK[2022]一般080,项目负责人:刘小红)成果之一;贵州省高校哲学社会科学实验室试点建设资助项目——数字化转型对制造业高质量发展的影响机制与路径研究(项目负责人:刘小红)成果之一;国家自然科学基金项目——“数据驱动下考虑学习与恶化效应的绿色制造资源配置方法研究”(项目编号:72261005,项目负责人:张人龙)成果之一。

摘　　要：以物流资源供应方和云平台运营方组成的二级云物流供应链为研究对象,运用Stackelberg博弈分析平台运营方非理性行为对云物流资源配置结果的影响,进而提出“收益共享—成本共担”组合契约进行协调。研究发现:云平台公平关切系数与云平台获取利润正相关,与资源供应方获取利润负相关;“收益共享—成本共担”组合契约协调的制定可以同时实现云物流参与成员利润的帕累托改进,且公平关切下的契约协调比例相比完全理性下更加严格。The research object of this study is the secondary cloud logistics supply chain,which is made up of cloud platform operators and providers of logistics resources;Stackelberg game is used to analyze the impact of irrational behavior of platform operators on the results of cloud logistics resource allocation;and then the combination contract of“benefit sharing-cost sharing”is put forward for coordination.It is discovered that the cloud platform s fairness concern coefficient has a positive correlation with its profit margin and a negative correlation with resource suppliers profit margin;the formulation of coordination of“benefit sharing-cost sharing”combination contract can realize the Pareto improvement of the profit of cloud logistics members,and the coordination ratio of the contract under fairness concern is higher than that under full rationality.The contractual coordination ratio is more stringent under fairness concern than that under full rationality.

关 键 词：云物流 公平关切 契约 资源配置 

分 类 号：F259.2[经济管理—国民经济] F49