论反腐专题片的传播策略、叙事结构与价值效能  

Communication Tactics,Narrative Framework and Value Efficiency of Anti-Corruption Documentaries

作　　者：郑晓龙 ZHENG Xiaolong(School of Administrative Law〈Academy for Discipline Inspection〉,Northwest University of Politics Science and Law,Xi’an 710000,Shaanxi,China)

机构地区：[1]西北政法大学行政法学院〈纪检监察学院〉,陕西西安710000

出　　处：《廉政文化研究》2024年第5期56-64,共9页Anti-corruption and Integrity Culture Studies

基　　金：陕西省社会科学基金项目(2022PZX05);西北政法大学本科教育教学改革研究项目(XJYZ202307)。

摘　　要：反腐专题片是我国政治传播领域的一个成功典范,它服务于一体推进“三不腐”战略方针,在实践中主要以威慑性传播、易读性传播和建设性传播为策略。反腐专题片采用多层次叙事,将宏观视角、中观维度与微观细节相结合,搭建出一个全景式的叙事结构,全面展现了新时代反腐败斗争波澜壮阔的发展历程。反腐专题片在提升腐败治理效能、扩大纪检监察信息公开以及在全社会营造崇廉拒腐的廉洁文化氛围等方面发挥着重要作用。The anti-corruption documentary series is a successful model in China’s political communication field,serving the integrated promotion of the strategy of“three negatives toward corruption”,it practically adopting mainly strategies of deterrent communication,readability communication,and constructive communication.The anti-corruption documentary series employs multi-level narration strategy,combining macro perspectives,medium dimensions,and micro details to construct a panoramic narrative structure,fully displaying the magnificent development process of the new era’s anti-corruption struggle.The anti-corruption documentary series plays an important role in enhancing the effectiveness of corruption governance,expanding the disclosure of disciplinary inspection and supervision information,and fostering a culture of integrity and countering corruption throughout the society.

关 键 词：反腐败 电视专题片 价值效能 

分 类 号：D262.6[政治法律—政治学]