多主体嵌入政府购买公共体育服务的运行表征、实践问题与优化路径  

Operational Characteristics,Practical Problems and Optimization Path of Multi-subject Embedded Government Purchase of Public Sports Services

作　　者：马超 王先亮[1] MA Chao;WANG Xianliang(School of Physical Education,Shandong University,Jinan,250061)

机构地区：[1]山东大学体育学院,山东济南250061

出　　处：《山东体育学院学报》2024年第6期41-48,66,共9页Journal of Shandong Sport University

基　　金：国家社会科学基金一般项目(编号:23BTY107);山东省社会科学规划研究项目(编号:23BTYJ01);山东大学体育学院研究生科研创新基金(编号:2023YJKTZD01)。

摘　　要：多主体嵌入政府购买公共体育服务对构建更高水平的全民健身公共服务体系意义深远。该研究运用文献资料、逻辑分析和辩证分析等方法,构建了政府购买公共体育服务的“结构—行为—绩效”(SCP)市场化分析框架,探析多主体嵌入政府购买公共体育服务中主体结构与行为互动的运行表征,挖掘实践问题并提出优化路径。研究认为,多主体嵌入政府购买公共体育服务呈现主体结构创新重构、主体行为正和博弈、服务绩效全过程评价的运行表征,同时,存在主体制约、行为冲突和绩效受限的现实问题。据此,提出以下优化路径:完善购买方下沉、承接方增效、使用方赋权的主体结构;树立民生福祉理念,引领多主体正和博弈与行为共赢;创新数字化、多主体、全过程的动态循环绩效评价机制。Multi-agent embedding in the government to purchase public sports services has far-reaching significance for building a higher level of public service system for national fitness.By using the methods of literature,logical analysis and dialectical analysis,this study constructed a"structure-behavior-performance"(SCP)market analysis framework for government purchase of public sports services,explored the operational characteristics of the main structure and behavior interaction in the multi-subject embedded government purchase of public sports services,explored practical problems and proposed optimization paths.The study holds that the multi-subject embedded in government purchase of public sports services presents the operational characteristics of the innovative reconstruction of the subject structure,the positive sum game of the subject behavior,and the whole process evaluation of service performance.At the same time,there are practical problems of subject restriction,behavior conflict and performance limitation.Accordingly,the following optimization paths are proposed:improve the main structure that enables the buyer to sink the base,make the provider more efficient,and empower the user;establish the concept of people′s well-being,and lead the positive-sum game and win-win behavior of multi-subject;innovative dynamic cycle performance evaluation mechanism of digital,multi-subject and whole process.

关 键 词：全民健身 公共体育服务 政府购买 多元主体 SCP理论 绩效评价 

分 类 号：G80-051[文化科学—运动人体科学]