供需匹配视角下银川市“互联网+医养健康”服务模式优化研究  

Research on the optimization of “internet+medical care and health” service model in Yinchuan from the perspective of supply and demand matching

作　　者：代懿 程霞[1] 张彦杰[1] DAI Yi;CHENG Xia;ZHANG Yanjie(People's Hospital of Ningxia Hui Autonomous Region,Yinchuan 750002,China)

机构地区：[1]宁夏回族自治区人民医院,宁夏银川750002

出　　处：《现代医院》2024年第12期1821-1827,共7页Modern Hospitals

基　　金：银川市科技创新项目(软科学)(2023RKX01)。

摘　　要：目的 分析银川市“互联网+医养健康”服务供需匹配现状,精准甄别需求、配置供给,为优化完善“互联网+医养健康”服务管理体系,提升供需匹配提供建议。方法 从医疗健康服务、智能居家服务、心理关怀和由大数据使用、康复娱乐、线上社区等组成的其他服务四大要素设计问卷,在银川市开展医养结合服务的医疗机构、养老机构、社区发放问卷调研,构建供需匹配模型对“互联网+医养健康”各服务要素进行供需匹配分析。结果 银川市“互联网+医养健康”服务存在供需不匹配,供给总量不足,供给方向与需求错位等问题。供需匹配度呈现医疗健康服务>智能居家服务>其它服务(大数据使用、康复娱乐、线上社区)>心理关怀。结论 应从顶层设计、需求识别、适老化改造几方面入手,联合多方力量将实际需求转化为架构设计、制度出台、产品研发和信息交互的导向,真正实现多元、高质量的“互联网+医养健康”服务供给。Objective To analyze the current situation of supply and demand matching of “Internet + Medical Care and Health” services in Yinchuan,accurately identify demand and allocate supply,so as to provide suggestions for optimizing and the management system of "Internet+Medical Care and Health" and improving the matching of supply and demand.Methods The questionnaire was designed from four elements:medical and health services,intelligent home services,psychological care and other services composed of big data use,rehabilitation and entertainment,online community.The questionnaires were distributed in Yinchuan medical institutions,elderly care institutions and communities.Building a supply and demand matching model to analyze the matching degree of “Internet + Medical Care and Health” services.Results There is a mismatch between supply and demand of “Internet + Medical Care and Health” services in Yinchuan,and the total supply is insufficient.The matching degree of supply and demand showed medical health service>smart home service >other services(big data use,rehabilitation entertainment,online community) >psychological care.Conclusion Measures should start with top-level design,demand identification and aging-appropriate transformation,with the combination of multiple forces to transform the actual demand into products design,system introduction,product research and information interaction development,so as to truly realize more diversified and high-quality “Internet+Medical Care and Health” service supply.

关 键 词：供需匹配 “互联网+医养健康” 模式优化 

分 类 号：R197.1[医药卫生—卫生事业管理]