经验走离:先例搜寻检索词对产品设计的创意启发研究  

ESCAPING FROM EXPERIENCE:THE IMPACT OF RETRIEVAL WORDS IN EXAMPLE SEARCHES ON CREATIVE INSPIRATION IN PRODUCT DESIGN

作　　者：任鑫睿 吴雪松 REN XINRUI;WU XUESONG

机构地区：[1]湖南大学设计艺术学院

出　　处：《设计》2024年第21期92-95,共4页Design

基　　金：2023年湖南省学位与研究生教学改革研究项目(2023JGYB064)。

摘　　要：本研究旨在探讨先例搜寻的检索词对产品设计创意启发的效果研究。本研究采用质性与量化相结合的研究方法。通过控制实验,使用同义词中的基础、近、中和远4种不同语义距离的词进行图像检索,将检索出的图像作为刺激实验材料,分别刺激4组不同被试者,观察,并互为对照4组被试者在实验材料刺激后的设计创意启发效果。4组被试者在受到刺激后,都有不同程度发想。中距离词检索出的材料能够激发被试者产生更为开放的发想内容,表现为对已有内容的走离;而基础词和近距离组发想的内容不够开放,仍紧紧围绕已有内容,表现得更为局限;远距离组被试者发想内容太少,效果不佳。在先例搜寻过程中,检索词会影响对检索者的创意启发效果,把日常称呼物的名称视为基础词,和基础词相距中语义距离的上位词创意启发效果最佳,直接使用基础、近距离以及远距离词的刺激效果都不好,而且这个启发效果具有隐蔽性,检索者不会自我觉察到,易产生设计封闭。This study aims to investigate the impact of retrieval words used in example searches on creative inspiration in product design.Utilizing a hybrid qualitative and quantitative methodology,this study conducted controlled experimental settings where image retrievals were performed using words with basic,near,medium,and far semantic distances among synonyms.The retrieved images served as stimulus materials to four distinct groups of subjects.The study aims to observe and compare the impact of these stimuli on the design creativity and inspiration across the different groups.All groups demonstrated varying levels of idea generation post-stimulation.Materials retrieved using medium-distance words were found to inspire subjects to generate ideas that are more expansive,characterized by a deviation from existing concepts.In contrast,ideas generated by subjects exposed to basic and near-distance words were less expansive,remaining closely tied to existing concepts and exhibiting greater limitations.Subjects in the far-distance group produced a limited amount of content,indicating a less effective stimulus.In example searching,retrieval words significantly influence the searcher's creative inspiration.Words that are superordinate and situated at a medium semantic distance from routine basic words is optimal.Conversely,direct stimulation using basic,near,and far distance words proved less effective,and the creative inspiration effect remains subtle,with searchers often unaware of its influence,potentially leading to a design fixation.

关 键 词：先例搜寻 检索词 设计思维 创意启发 语义距离 

分 类 号：J505[艺术—艺术设计]