语言景观对民族旅游地区地方性建构的影响研究——以束河古镇为例  

Study on the Influence of Linguistic Landscapes on Placeness of the Multiethnic and Tourist Regions:A Case Study of Shuhe Ancient Town

作　　者：薛芬 XUE Fen(Department of Foreign Language Teaching and Research,Yangtze Normal University,Fuling 408000,Chongqing,China)

机构地区：[1]长江师范学院大学外语教学科研部,重庆涪陵408000

出　　处：《昆明冶金高等专科学校学报》2024年第5期78-84,共7页Journal of Kunming Metallurgy College

基　　金：重庆市社会科学规划项目“民族地区城市语言景观中的语言使用状况研究”(2018PY31)。

摘　　要：语言标牌作为公共空间的书面语言,无时无刻不在进行着空间的意义构建,使空间成为“多元历史文化关系丰盈的场域”,从而使地方在空间、时间、文化上呈现出独特的地方性。对丽江市束河古镇的语言景观进行了地理符号学分析和内容分析,考察了其语言景观在语码偏好、字体繁简、书写系统、语境置放、词汇特征5个方面的特点。结果发现,这些特征建构起古镇独特的地方性,即空间维度上作为纳西民族聚居区的唯一性和以闲适慢活为特征的地域氛围、时间维度上的历史古韵感以及文化维度上的开放多元性。Language signs constantly construct the meaning of space,making it a“rich field of diverse historical and cultural relationships”,thus presenting the unique placeness of the certain area.This study conducted a geographical semiotic analysis and content analysis on the language landscapes of Shuhe Ancient Town in Lijiang City.It examined the characteristics of the linguistic landscapes across five aspects:code preference,simplified or traditional characters,writing system,contextual placement,and vocabulary features.The results indicated that these features contribute to the unique placeness of the ancient town,reflecting its uniqueness and regionality in spatial dimensions,asense of history in temporal dimensions,and diversity in cultural dimensions.

关 键 词：地方性 语言景观 民族旅游地区 

分 类 号：H03[语言文字—语言学] F590.3[经济管理—旅游管理]