职业农民:职业认知与意愿形成——基于江西省619个农户调查数据  

Professional Farmers:the Dimensions of Occupational Cognition and the Formation Mechanism of Will—Based on the Survey Data of 619 Farmers in Jiangxi Province

作　　者：温保强 贺贝 陈逸燊 WEN Bao-qiang;HE Bei;CHEN Yi-shen(Guangzhou Urban Construction Vocational College,Guangzhou,Guangdong 510925)

机构地区：[1]广州城建职业学院,广东广州510925

出　　处：《安徽农业科学》2024年第24期239-245,共7页Journal of Anhui Agricultural Sciences

基　　金：国家自然科学基金面上项目(71573111);广州城建职业学院(人文社科)项目(Ysk04,2022SKZ04)。

摘　　要：经济结构的转型和市场经济的深化使得农户拥有更多的就业和发展机会,同时也给农业生产带来了诸多机遇和挑战。为了适应农业现代化的发展需求,越来越多的农户考虑将农业作为一种职业来选择和发展。因此,基于江西省区域619份农户调查数据与职业认知维度,建立Logit-ISM模型分析农户职业化意愿的影响因素及内在机理,并得出以下结论:①在农户的职业认知方面,职业认同感评价、规模经营风险感知、成功案例示范作用和相关政策了解程度均显著正向影响农民的职业化意愿。此外,控制变量对农民职业化意愿也具有显著影响,家庭人均收入、农业收入占比和村交通呈正相关,村地势呈负相关。②逻辑层次结构上,农业收入占比和家庭人均收入通过职业认同感评价、成功案例示范作用和相关政策了解程度进一步影响规模经营风险感知,从而影响农民职业化意愿。村地势和交通是深层根源因素,农户的规模经营风险认知为表层因素。The transformation of economic structure and the deepening of market economy make farmers have more employment and development opportunities,also have brought many opportunities and challenges to agricultural production.In order to meet the needs of agricultural modernization,more and more farmers consider agriculture as a career to choose and develop.Therefore,based on the survey data of 619 rural households in Jiangxi Province and the dimensions of occupational cognition,the Logit-ISM model was established to analyze the influencing factors and internal mechanism of farmers’occupational willingness,the conclusions are as follows:In the aspect of farmers’occupational cognition,the evaluation of occupational identity,the perception of scale management risk,the demonstration of successful cases and the understanding of related policies have a significant positive impact on farmers’professionalization willingness.In addition,the control variables also have a significant impact on the willingness to professionalize,family income per capita,the proportion of agricultural income and village traffic is positive,village terrain is negative correlation.At the logical level,the proportion of agricultural income and per capita household income further affected the perception of scale management risk through the evaluation of occupational identity,the demonstration of successful cases and the understanding of relevant policies,thus affecting the willingness of farmers to professionalize.Village topography and traffic are the deep root factors,and farmers’scale management risk perception is the surface factor.

关 键 词：职业农民 职业认知 多元有序Logit回归模型 ISM模型 

分 类 号：F323.6[经济管理—产业经济]