数字经济时代应用型本科高校电子商务专业实践课程教学体系的重构  

Reconstruction of the Teaching System of Practice Course for E-commerce Major in Application-oriented Universities in the Era of Digital Economy

作　　者：刘加林 肖卉 罗伟祎 LIU Jialin;XIAO Hui;LUO Weiyi(Business School,Hunan University of Humanities,Science and Technology,Loudi Hunan 417000,China)

机构地区：[1]湖南人文科技学院商学院,湖南娄底417000

出　　处：《长沙大学学报》2024年第6期95-100,共6页Journal of Changsha University

基　　金：湖南省教学改革重点项目“数字经济时代背景下电子商务专业实践教学体系重构与实践”(HNJG-20231168);湖南省教学改革重点项目“混合式教学模式下‘财务管理原理与实务(一)’课程思政教学改革与实践”(202401001465)。

摘　　要：数字经济的快速发展凸显电子商务专业实践课程教学改革的紧迫性与重要性。可通过重塑实践课程教学目标、重构实践课程教学内容、重建实践课程教学平台、重创实践课程教学方法、重组实践课程教学环节,以及完善教学组织管理、质量监控、教学评价、师资队伍建设等方面的保障机制,来实现数字经济时代应用型本科高校电子商务专业实践课程的教学目标。The rapid development of the digital economy highlights the urgency and importance of teaching reform in practice courses for e-commerce major.The teaching objectives of practice courses for e-commerce major in application-oriented universities in the era of digital economy can be achieved by reshaping the teaching objectives of practice courses,reconstructing the teaching contents of practice courses,rebuilding the teaching platform of practice courses,reinventing the teaching methods of practice courses,reorganizing the teaching links of practice courses,and improving the guarantee mechanisms of teaching organization and management,quality monitoring,teaching evaluation,and teacher team construction.

关 键 词：数字经济 电子商务 实践课程教学体系 

分 类 号：F713[经济管理—产业经济]