基于魅力工学的泉州侨批非遗活化与文创设计  

Activation and Cultural and Creative Design of Quanzhou Overseas Remittance Heritage Based on Charm Engineering

作　　者：王文月 谭永胜 WANG Wenyue;TAN Yongsheng

机构地区：[1]华侨大学

出　　处：《丝网印刷》2024年第23期9-11,共3页Screen Printing

摘　　要：以泉州侨批为样本,采用魅力工学的评价构造法,通过访谈和问卷调查评估侨批的魅力因子,研究结果提炼出影响遗产吸引力的六大核心因子,并明确了正向和负向设计要素的权重及其特征,为泉州侨批文创设计提供了优化建议。This study takes Qiaopi in Quanzhou as a sample,adopts the evaluation construction method of charm engineering,and evaluates the charm factors of Qiaopi through interviews and questionnaires,and the results of the study distill the six core factors aff ecting the attractiveness of the heritage,and clarifi es the weights of the positive and negative design elements and their characteristics,which provides optimisation suggestions for the Qiaopi culture.The weights of the positive and negative design elements and their characteristics are clarifi ed,providing optimisation suggestions for the design of overseas Chinese cultural relics.

关 键 词：遗产活化 保护与利用 侨批档案 魅力工学 

分 类 号：TB472[一般工业技术—工业设计]