婚纱设计的个性化应用  

Personalized Application of Wedding Dress Design

作　　者：李千惠 LI Qian-hui(Wuhan Business And Trade Vocational College,Wuhan 430205)

机构地区：[1]武汉商贸职业学院,湖北武汉430205

出　　处：《黑龙江纺织》2024年第4期24-26,共3页Heilongjiang Textiles

摘　　要：经济的快速发展使不同消费者对个性化的婚纱需求增加。针对此现象,应将消费者多样化的需求与设计元素相结合,引领婚纱市场的新发展方向。文章论述婚纱设计元素与消费者需求间的影响关系,从消费者偏好、地域差异角度分析消费者需求对婚纱设计的影响,并从婚纱发展款式,设计面料选择、色彩搭配、流行趋势等设计元素分析其对消费者需求的影响,旨在为促进婚纱设计行业的持续发展提供参考。The rapid development of the economy has increased the demand for personalized wedding dresses among different consumers.In response to this phenomenon,the diversified needs of consumers should be combined with design elements to lead the new development direction of the wedding market.The article discussed the relationship between wedding design elements and consumer demand,analyzed the impact of consumer demand on wedding design from the perspective of consumer preference and regional differences,and analyzed its impact on consumer demand from the design elements of wedding design style,design fabric selection,color matching,fashion trends,in order to provide a reference for promoting the sustainable development of wedding design industry.

关 键 词：婚纱 市场需求 设计元素 

分 类 号：TS941.2[轻工技术与工程—服装设计与工程]