传统酒店开放式创新生态系统的生成、动态演化与动力机制  

The Formation,Dynamic Evolution,and Driving Mechanisms of the Open Innovation Ecosystem in Traditional Hotels

作　　者：徐凤增[1,2,3] 冯立莉 朱利敏 张云 王军 XU Fengzeng;FENG Lili;ZHU Limin;ZHANG Yun;WANG Jun(School of Management,Shandong University,Jinan 250100,China;Institute of State Governance,Shandong University,Jinan 250100,China;Center for Service Strategy and Service Management,Shandong University,Jinan 250100,China;School of Hotel and Tourism Management,The Hong Kong Polytechnic University,Hong Kong 999077,China;Oriental Hotel,Weifang 261031,China)

机构地区：[1]山东大学管理学院,山东济南250100 [2]山东大学国家治理研究院,山东济南250100 [3]山东大学服务战略与服务管理研究中心,山东济南250100 [4]香港理工大学酒店及旅游业管理学院,中国香港999077 [5]潍坊东方大酒店,山东潍坊261031

出　　处：《旅游导刊》2024年第6期88-109,共22页Tourism and Hospitality Prospects

基　　金：2022年山东省社科规划重点项目“乡村旅游创业传染效应及促进共同富裕的山东路径研究”(项目编号:22BGLJ03);山东大学国家治理研究院2023年度重点课题“乡村走向共同富裕的实现路径研究”(项目编号:23Z04)共同资助。

摘　　要：在快速变化的外部环境和日益激烈的竞争环境中,开放式创新有助于酒店通过与外部伙伴合作,获取创新资源、知识和市场机会,进而提升自身的创新能力和竞争优势。构建开放式创新生态系统,更有利于酒店与外部网络建立长期的合作共赢关系,以推动创新和发展。本研究结合开放式创新理论和种群生态理论,选取典型酒店企业作为研究对象开展纵向单案例研究,剖析酒店开放式创新生态系统的构建、动态演化及其动力机制,进而构建出酒店开放式创新生态系统动态演化的理论框架。理论结合案例分析表明:(1)酒店开放式创新过程呈现出明显的阶段性变化,并伴随酒店发展的不同阶段而不断演化推进,最终形成开放式创新系统;(2)在开放式创新生态系统的演化推进过程中,系统中不同种群之间、种群内部、种群内个体间的关系也在不断动态演进;(3)酒店开放式创新生态系统演化的动力机制是由外部环境和企业内部变革协同驱动的,不同阶段的动力源及环境之间的相互作用推动了开放式创新生态系统的演进。本研究构建了酒店开放式创新生态系统演化的理论框架,揭示出酒店发展的不同阶段开放式创新生态系统演进的规律和趋向,并对不同阶段演化的动力源及动力机制进行了深入解析,拓宽了开放式创新生态系统在酒店这一服务业情境下的研究,并为进一步推进酒店开放式创新、实现高质量发展提供了思路。In the context of a rapidly changing external environment and increasingly fierce competition,open innovation facilitates hotels in acquiring innovative resources,knowledge,and market opportunities through collaboration with external partners,thereby enhancing their innovation capabilities and competitive advantage.This study integrates open innovation theory with Population Ecology,employing a longitudinal single-case study of a typical hotel enterprise to dissect the formation,dynamic evolution,and driving mechanisms of the open innovation ecosystem in hotels.Analysis of theory combined with case studies indicates:(1)Phased Evolution.The open innovation process in hotels shows distinct phase changes,evolving with the different stages of hotel development,ultimately forming an open innovation system.(2)Dynamic Interaction.Within the evolving open innovation system,interactions between different populations,within populations,and among individuals within these populations are continuously dynamic.(3)Driving Mechanisms.The evolution of the hotel’s open innovation ecosystem is driven by a synergy of external environmental changes and internal corporate reforms.The different sources between driving force and their interactions at various stages propel the evolution of the open innovation ecosystem.This research constructs a theoretical framework for the dynamic evolution of the hotel’sopen innovation ecosystem,revealing the patterns and trends of its evolution across different stages of hotel development.It provides in-depth analysis of the sources of driving force and mechanisms driving this evolution,thereby broadening the study of open innovation ecosystems in the context of the hospitality industry and offering insights for promoting open innovation and achieving high-quality development in hotels.

关 键 词：开放式创新生态系统 动态演化 动力机制 种群生态理论 酒店业 

分 类 号：F59[经济管理—旅游管理]