基于VR技术的Z世代汽车造型沉浸式设计研究  

Research on the immersive design of Z-generation automotive modeling based on VR technology

作　　者：赵路明 朱慧娟[1] 王静茹 ZHAO Luming;ZHU Huijuan;WANG Jingru(School of Intelligent Electromechanical Engineering,Zhongyuan University of Technology,Zhengzhou 450007,China)

机构地区：[1]中原工学院智能机电工程学院,河南郑州450007

出　　处：《中原工学院学报》2024年第6期1-9,共9页Journal of Zhongyuan University of Technology

摘　　要：在汽车造型设计过程中,设计师在手绘设计草图时对设计方案的比例、姿态、结构、空间感等视觉表现效果的传达存在一定差异,导致后续相邻工种人员对设计方案理解困难,致使设计流程重复。为提升设计效率,精准把控最终设计效果,提出了在VR技术环境下特定观测视角的概念,并在现有设计流程基础上构建了基于VR技术的汽车造型设计流程。应用该流程对汽车造型进行推敲设计,以Z世代人群为消费群体展开汽车造型设计,证明了VR技术的效率优势。In the process of automobile modeling design,there are certain differences in the communication of visual performance effects such as proportion,posture,structure and spatial sense conveyed by designers in the hand-drawn design sketch,which leads to difficulties in subsequent understanding of the design scheme by adjacent workers,resulting in repeated design processes.In order to improve the design efficiency and accurately control the final design effect,this article proposes the concept of a specific observation perspective in the VR technology environment and constructs a set of VR technology-based automotive modeling design process on the basis of the existing design process.Besides,we applies VR technology to refine the design of automobile modeling,carrying out the practice of automobile modeling design targeting the Z-generation as the consumer group,verifying the efficiency advantage of VR technology in the immersive design of automobile modeling.

关 键 词：汽车造型设计 设计草图 VR技术 沉浸式 Z世代 

分 类 号：TB472.1[一般工业技术—工业设计]