博物馆专题展览系列化的策略——基于深圳博物馆的实践  

Strategies for Serializing Special Exhibitions:Based on the Practice of Shenzhen Museum

作　　者：温鹿鸣 Wen Luming

机构地区：[1]深圳博物馆,深圳518038

出　　处：《博物馆管理》2024年第6期33-44,共12页Museum Management

摘　　要：专题系列展览是围绕特定主题持续推出的成组套的展览。博物馆专题展览系列化有利于树立博物馆品牌、形成品牌效应,完善藏品体系、深化系列研究,培养复合型人才与策展团队。但是,博物馆推出的专题系列展览也存在主题趋同、受众固定、欠缺特色和创新等问题。深圳博物馆“改革开放”系列展览是专题展览系列化的典型案例,通过分析这一案例,深入探讨专题展览系列化的构建原则和意义,可以为博物馆的展览工作提供有益借鉴。A series of special exhibitions refers to a sequence of exhibitions united by a certain theme.Such serialization can not only benefit the museum's brand building and brand impact establishing but also enhance the museum's collection system,intensify systematic research,and improve the training of interdisciplinary talents and curatorial teams.However,there are also problems such as thematic overlap,the lack of audience diversity,distinctiveness,and innovation.The series of"Reform and Opening up"exhibitions at the Shenzhen Museum is a typical case of special exhibition serialization.This paper delves into this case to further explore principles and significance of serialized exhibitions,offering a reference for museums in the field of exhibition development.

关 键 词：展览系列化 深圳博物馆 策展 品牌 创新 

分 类 号：G26[历史地理—考古学及博物馆学]