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作 者:赵云洁[1] ZHAO Yunjie(Xuchang University,Library,Xuchang Henan 461000,China)
出 处:《河北软件职业技术学院学报》2024年第4期67-71,共5页Journal of Hebei Software Institute
基 金:河南省社会科学界联合会2021年度调研课题“中国网络文学的产业化发展助推中华文化软实力建设研究”(SKL-2021-537)。
摘 要:文化软实力是一个国家基于文化而产生的凝聚力、生命力、吸引力和影响力。文学是文化的重要组成部分,与社会主流意识形态息息相关,对提升国家文化软实力具有重要意义。中国网络文学已是中国文化产业的中坚力量,它所携带的中国元素和民族基因体现着中国精神,“网文出海”把我国的文化影响力传播到国际社会,彰显了强大的中华文化软实力。中国网络文学助推中华文化软实力建设的优化策略是:以更优质的网文作品弘扬社会主义核心价值观,以本土化特色创新传承中华优秀传统文化,以规范化管理引导网络文学产业发展。Cultural soft power refers to the cohesion,vitality,attractiveness,and influence that a country generates based on its culture.Literature is an important component of culture,closely related to the mainstream ideology of society,and of great significance in enhancing a country's cultural soft power.Chinese online literature has become the backbone of China's cultural industry,carrying Chinese elements and national genes that embody the Chinese spirit."Online literature going global"spreads China's cultural influence to the international community,demonstrating the strong soft power of Chinese culture.The optimization strategy for promoting the soft power construction of Chinese culture through Chinese online literature is to promote socialist core values with higher quality online literature works,innovate and inherit excellent traditional Chinese culture with localized characteristics,and guide the development of the online literature industry with standardized management.
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