中华文化符号在文化旅游中的融入机制——以鄂西南民族地区为中心的考察  

The Integration Mechanism of Chinese Cultural Symbols in Cultural Tourism:An Investigation Centered on the Ethnic Areas of Southwest Hubei

作　　者：杨春娥[1] 董心阳 Yang Chun'e;Dong Xinyang(School of Marxism,China Three Gorges University,Yichang,443002,Hubei,China)

机构地区：[1]三峡大学马克思主义学院,湖北宜昌443002

出　　处：《民族学刊》2024年第10期78-87,154,共11页Journal of Ethnology

基　　金：国家社科基金铸牢中华民族共同体意识专项项目“城乡文化建设中树立和突出各民族共享中华文化符号理论与路径研究”(22VMZ004);旅游部部级社科研究项目“各民族共享的中华文化符号和中华民族视觉形象知识图谱与实践路径研究”(23DY11)阶段性成果。

摘　　要：中华文化符号是各族成员普遍认同并接受的共享的集体记忆,是反映中华民族独特精神气质、审美情趣与价值观念等内在理念的外在标识,符合历史性、共同性、代表性、引领性特征。中华文化符号包括中华优秀传统文化符号、革命文化符号和社会主义先进文化符号。研究中华文化符号在文旅中的融入机制,对于促进文旅融合高质量发展,铸牢中华民族共同体意识具有重要意义。鄂西南民族地区中华文化符号融入文旅取得一定成效,主要体现在经济上聚焦旅游产业化发展、文化维度注重中华文化符号的构建与传播、社会效益层面加强中华文化符号的提炼与应用及教育方面坚持中华文化符号育人等方面。但依然存在科学规划引领机制不完善、各部门协调发展机制不健全、政策保障机制不完备等问题。应强化顶层科学设计规划体系的协同发展机制,制定融入政策协调机制,规范文化旅游市场服务监管机制,完善文化与旅游兼有的专业人才培养机制,设置融入效果评估机制,为中华文化符号的融入提供政策保障。Chinese cultural symbols are shared collective memories acknowledged and embraced by all ethnic groups.They epitomize,among others,the unique“spiritual temperament,aesthetic taste,and value orientation”of the Chinese nation,possessing historical authenticity,commonality,representativeness,and leading qualities,covering symbols from fine traditional Chinese culture,revolutionary culture,and advanced socialist culture.Research on the integration mechanism of Chinese cultural symbols in cultural tourism is of great significance for facilitating the integration of regional Chinese national community construction and rural revitalization,strengthening the value orientation of shared cultural symbols,promoting the high-quality development of cultural tourism integration,and casting a strong sense of Chinese national community.This article explores the meaning,classification,and value of Chinese cultural symbols in the ethnic areas of southwest Hubei.It finds that their incorporation into cultural tourism has yielded certain results.However,challenges persist in the integration mechanism:First,the scientific planning leading mechanism is deficient.The region has yet to incorporate the forging of a strong sense of community for the Chinese nation into the overall plan,nor has it reflected the guiding ideology,basic principle,overall goals,main tasks,operational measures,and corresponding departmental responsibilities for forging a strong sense of community for the Chinese nation through cultural tourism.In essence,it lacks specific stipulations for promoting the integration of shared Chinese cultural symbols.Second,the tool for the coordinated development of various departments is imperfect.This is mani-fested by a fraught supervision and coordination mechanism between ethnic and religious affairs and cultural tourism departments,as well as an incomplete communication and coordination framework between localities and universities.Third,the policy guarantee mechanism is flawed,chiefly reflected in the scarcity of poli

关 键 词：鄂西南民族地区 中华文化符号 文化旅游 融入机制 

分 类 号：C956[社会学—民族学]